RFM172 – If I had to start my Digital Agency again, what would I do‪?‬ RetainFM – Build your Digital Agency on Recurring Revenue

Main talking points include:Prefer to watch this show? Subscribe to the YouTube Channel!
 
#1 – look inwards – "What do YOU want?"
What type of lifestyle do you want?What interests you?How much money do you want to make?Do you want to be in a location?Do you want staff?How will it serve you?
 
#2 – where can I make a difference?
What is your skill set, and how can that commercial impact on businesses?
 
#3 – do any of my points above line up?
If no, what industries are cash rich?LegalJewelleryFinancial ServicesEvents(Industries that are used to spending money to make money)
 
#4 – create my proposition (and my product / service)
How can I help you, and why thats a benefit to youHow we work together over time (recurring and non-recurring options)Do this to MVP level
 
#5 – network
Content creation, SEO, email funnels are all good, but they're not fastMeeting people face-to-face IS fastBe clear about what you do (and do NOT) do
 
#6 - make sales
So far, everything is just theory – an idea doesn't work until someone buys it.With 5 customers I can start to make improvementsWith 10 customers I can start to make processesWith 20 customers I can start to delegate (if I want)Do something towards making a sale EVERY DAY.
 
#7 - review, refine, rescope, repeat
When it feels rightDoes it deliver?Does it work for me?Does it work for them?Is my price right?Can I be more efficient?How do I serve more people?When do I review again? - This is my target
 
#8 - keep an eye on company value
Will I EVER want to sell it?If so, this needs to operate away from me – always keep that in mind
 
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