35 min

S03E03: Technical SEO for marketplaces Marketplace Academy

    • Entrepreneurship

This episode introduces the basics of technical SEO and suggests ways to tackle common technical marketplace SEO issues.

Article available at:
Technical SEO for marketplaces. Mira Muurinen, Marketplace Academy 

Sources and further reading:
Technical SEO, The Beginner's Guide to SEO, Moz
SEO Learning Center, Moz
Technical SEO, Ahrefs Blog
Technical SEO, Semrush Blog
What Are Title Tags? How To Write Them for SEO, Joshua Hardwick, Ahrefs blog
How to Create an XML Sitemap (and Submit It to Google), Joshua Hardwick, Ahrefs blog
Canonical Tags: A Simple Guide for Beginners, Joshua Hardwick, Ahrefs blog
Google Explains How to Use Headings for SEO, Roger Montti, Search Engine Journal
Google Search Central documentation, Google Search Central
50% of web traffic comes from mobile, Think with Google
How & Why Accessibility Matters for SEO, Ruth Everett, Search Engine Journal
Faceted Navigation: Best Practices for SEO, Natalie Hoben, Search Engine Journal
Google: Self-Referencing Canonicals Are Not Critical, Matt G. Southern, Search Engine Journal
When To Use Rel Canonical Or Noindex …Or Both, Roger Montti, Search Engine Journal
9 Breadcrumb Tips to Make Your Site Easier to Navigate, Caroline Forsey, Hubspot Blog
Advanced Technical SEO: A Complete Guide, Search Engine Journal

Websites and organizations to follow:
The a11y Project
Schema.org

Experts to follow:
Himani Kankaria is the founder of Missive Digital, a company that offers content-driven organic marketing services for B2B, SaaS and IT companies.
Carie Fisher is an accessibility and UI expert and consultant, and founder of A11yTalks.

SEO tools mentioned:
Google Search Console
Bing Webmaster Tools 
Core Web Vitals report

The Marketplace Academy Podcast is hosted and narrated by Katri Antikainen.

You can learn more about building a marketplace at www.sharetribe.com/academy/.

Looking to build a marketplace of your own? Visit www.sharetribe.com to learn more about our marketplace builder!

This episode introduces the basics of technical SEO and suggests ways to tackle common technical marketplace SEO issues.

Article available at:
Technical SEO for marketplaces. Mira Muurinen, Marketplace Academy 

Sources and further reading:
Technical SEO, The Beginner's Guide to SEO, Moz
SEO Learning Center, Moz
Technical SEO, Ahrefs Blog
Technical SEO, Semrush Blog
What Are Title Tags? How To Write Them for SEO, Joshua Hardwick, Ahrefs blog
How to Create an XML Sitemap (and Submit It to Google), Joshua Hardwick, Ahrefs blog
Canonical Tags: A Simple Guide for Beginners, Joshua Hardwick, Ahrefs blog
Google Explains How to Use Headings for SEO, Roger Montti, Search Engine Journal
Google Search Central documentation, Google Search Central
50% of web traffic comes from mobile, Think with Google
How & Why Accessibility Matters for SEO, Ruth Everett, Search Engine Journal
Faceted Navigation: Best Practices for SEO, Natalie Hoben, Search Engine Journal
Google: Self-Referencing Canonicals Are Not Critical, Matt G. Southern, Search Engine Journal
When To Use Rel Canonical Or Noindex …Or Both, Roger Montti, Search Engine Journal
9 Breadcrumb Tips to Make Your Site Easier to Navigate, Caroline Forsey, Hubspot Blog
Advanced Technical SEO: A Complete Guide, Search Engine Journal

Websites and organizations to follow:
The a11y Project
Schema.org

Experts to follow:
Himani Kankaria is the founder of Missive Digital, a company that offers content-driven organic marketing services for B2B, SaaS and IT companies.
Carie Fisher is an accessibility and UI expert and consultant, and founder of A11yTalks.

SEO tools mentioned:
Google Search Console
Bing Webmaster Tools 
Core Web Vitals report

The Marketplace Academy Podcast is hosted and narrated by Katri Antikainen.

You can learn more about building a marketplace at www.sharetribe.com/academy/.

Looking to build a marketplace of your own? Visit www.sharetribe.com to learn more about our marketplace builder!

35 min