1 hr 6 min

#S2E14 Shelf Impactors™ Future of Food Shelf Impactors™ Branding and Packaging Design

    • Arts

#S2E14 Shelf Impactors™
'Future of Food' (Food Trends for 2021 and beyond)
with Mark Grey and Lisa Hastings

This year has been a whirlwind, and it’s not over yet. In Jan we talked about consumer trends, we both have a vast career in food/beverage branding, we discussed free from an eon ago, so what are we seeing now - and how has the pandemic affected these trends?

1. What are the key MACRO trends?

(Sustainability drives Veganism & Shopping local)

2. Macro Trends key thoughts

- SUSTAINABILITY, SNACKIFICATION, FRAGMENTATION,
NATURALLY FUNCTIONAL

3. What food fixes are we seeing?

- Gluten Free is long gone, there are THOUSANDS of milk alternatives on the market - we’re almost shamed for asking for dairy…when did it shift.
- The Paleo has transitioned to Keto/Gut Health - why?
- Are we convinced?

4. Digestive Wellness (have some guts

- Low Carb/No Carb - Keto - Fat FULL
- Plant based, Reinventing Sweetness - No sugar
- Meat Reimagined, Mood Food (CBD, Good when feels bad, etc)

5. Our November Challenge!

---------------------------------

Additional reference links:

Grass Fed Meats
https://www.thedorsetmeatcompany.co.uk/about/100-grass-fed-meat/

Low Sugar Chocolate
https://www.bbcgoodfood.com/howto/guide/20-food-trends-2020

Functional Foods
https://www.realsimple.com/food-recipes/shopping-storing/food/whole-foods-food-trends-2021

https://medium.com/ipg-media-lab/the-future-of-food-is-functional-31b8cdaaab87

---------------------------------

Lisa Hastings:
Website - www.lisahastings.me
Twitter - @shoebox20
Instagram - @shoebox20
LinkedIn - Lisa Hastings

Mark Grey:
Website - www.bluenectardesign.co.uk
Twitter - @bluenectar
Instagram - @bluenectardesign
LinkedIn - Mark Grey

#S2E14 Shelf Impactors™
'Future of Food' (Food Trends for 2021 and beyond)
with Mark Grey and Lisa Hastings

This year has been a whirlwind, and it’s not over yet. In Jan we talked about consumer trends, we both have a vast career in food/beverage branding, we discussed free from an eon ago, so what are we seeing now - and how has the pandemic affected these trends?

1. What are the key MACRO trends?

(Sustainability drives Veganism & Shopping local)

2. Macro Trends key thoughts

- SUSTAINABILITY, SNACKIFICATION, FRAGMENTATION,
NATURALLY FUNCTIONAL

3. What food fixes are we seeing?

- Gluten Free is long gone, there are THOUSANDS of milk alternatives on the market - we’re almost shamed for asking for dairy…when did it shift.
- The Paleo has transitioned to Keto/Gut Health - why?
- Are we convinced?

4. Digestive Wellness (have some guts

- Low Carb/No Carb - Keto - Fat FULL
- Plant based, Reinventing Sweetness - No sugar
- Meat Reimagined, Mood Food (CBD, Good when feels bad, etc)

5. Our November Challenge!

---------------------------------

Additional reference links:

Grass Fed Meats
https://www.thedorsetmeatcompany.co.uk/about/100-grass-fed-meat/

Low Sugar Chocolate
https://www.bbcgoodfood.com/howto/guide/20-food-trends-2020

Functional Foods
https://www.realsimple.com/food-recipes/shopping-storing/food/whole-foods-food-trends-2021

https://medium.com/ipg-media-lab/the-future-of-food-is-functional-31b8cdaaab87

---------------------------------

Lisa Hastings:
Website - www.lisahastings.me
Twitter - @shoebox20
Instagram - @shoebox20
LinkedIn - Lisa Hastings

Mark Grey:
Website - www.bluenectardesign.co.uk
Twitter - @bluenectar
Instagram - @bluenectardesign
LinkedIn - Mark Grey

1 hr 6 min

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