S3. Ep4: What makes a great broadcast story from a journalist's perspective

This week we are joined by the amazing Emma Britton! Emma is a former radio presenter with over 10 years experience in BBC local radio as well as appearing on Radio 4 and BBC Points West. She shares what its like to be the interviewer, the importance of radio and how it can help your business build brand awareness, utilise thought leadership and how to make it work for you.