Sascha Rahman, Head of Strategic Marketing & Sales Excellence at ifm, discusses how to manage the risk of buyers' remorse by coordinating sales and customer success capabilities‪.‬ The Insiders

On the latest episode of The Insiders podcast, hosts Richard Lane and Simon Hazeldine are joined by Sascha Rahman (Head of Strategic Marketing & Sales Excellence at ifm) who discusses how to manage the risk of customer regret by effectively coordinating sales and customer success teams.
Sascha also talks about...
The importance of team composition to deliver the right solutions to the customerLeveraging multichannel approaches to achieve sales excellenceMoving from a responsive to a prescriptive approach avoiding information overload