10 episodes

This series is for anyone who is working in or interested in the world of biopharmaceuticals. Dan Buckland, Associate Director of leading creative and digital MedComms Agency, Brandcast Health, will share stories and insights from expert guests who are leading us into the revolution that’s happening in the healthcare industry. Check out our introduction episode for more on what to expect from the podcast.

BioPharma Revolution Brandcast Health

    • Health & Fitness
    • 5.0 • 1 Rating

This series is for anyone who is working in or interested in the world of biopharmaceuticals. Dan Buckland, Associate Director of leading creative and digital MedComms Agency, Brandcast Health, will share stories and insights from expert guests who are leading us into the revolution that’s happening in the healthcare industry. Check out our introduction episode for more on what to expect from the podcast.

    Podcast: From Compliance Fears to Code Clarity

    Podcast: From Compliance Fears to Code Clarity

    Prepare to feel inspired to face your compliance fears, challenge convention and work side-by-side with your cross-functional colleagues to embrace the code with confidence, and achieve your marketing or medical affairs goals.  

    • 48 min
    Podcast: How to Fall Back in Love With Medical Affairs

    Podcast: How to Fall Back in Love With Medical Affairs

    Laragh De Bhulbh from Wolf Medical joins us in an insightful discussion on the value of medical affairs teams, and how they can release that value through cross-functional collaboration, identification of meaningful insight, strategic thinking and delivering impact. 

    • 43 min
    Podcast, The biggest challenges facing pharma commercial and medical teams right now

    Podcast, The biggest challenges facing pharma commercial and medical teams right now

    This episode of the BioPharma Revolution podcast is really special – we’ve gathered not just one, but four brilliant minds at the intersection of healthcare marketing and medical affairs. This panel discussion covering our industry’s greatest challenges and most promising opportunities will fuel your imagination, providing you with profound insights and innovative ideas that might […]

    • 1 hr 11 min
    Unlocking the Power of PPC for Driving Healthcare Professional Engagement

    Unlocking the Power of PPC for Driving Healthcare Professional Engagement

    Discover the transformative potential of PPC (pay per click) advertising for driving healthcare professional engagement for your marketing and medical education content. Join us as we dive into the pivotal role of Google and Social Media PPC for pharma and healthcare brands. We’re delighted to share our conversation with PPC expert Stacey Pledge, where we […]

    • 1 hr 5 min
    Integrating omnichannel into medical affairs to drive HCP interaction

    Integrating omnichannel into medical affairs to drive HCP interaction

    Claudia Goss, Virtual Events and Experiences Director at Brandcast Health will explore what virtual events and experiences have become, what they will become and, most importantly, how they will fit into your omnichannel digital marketing strategy. She’ll be covering goals, analytics, community, and the best platforms to help you get started. This is a must-listen for all healthcare marketeers!

    • 51 min
    ‘Smarketing’ harmony: Bridging the gap between sales and marketing teams in pharma and the healthcare industry

    ‘Smarketing’ harmony: Bridging the gap between sales and marketing teams in pharma and the healthcare industry

    In this episode, we’ll be trying to understand why conflict can arise between marketing and sales teams. We’ll also be exploring the roles of each team, and how to work together successfully and harmoniously. Our special guest is Kevin Maples, founder of Trapezie, who will share his personal insights into the challenges that can arise when marketing and sales aren’t aligned on brand strategy, and—more importantly—how these can be overcome.

    • 43 min

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