41 min

Searching For Search Strategies: SEO Updates For The Pet Industry The Pitch Purrfect Marketing Podcast

    • Marketing

Search is changing. Google has brought in a whole raft of updates and has a pipeline full of changes that are predicted to revolutionise the way the world searches. 

How are these changes going to impact our pet businesses, and how will our pet brands get found in this shiny new era of SEO? 

In this episode of The Pitch Purrfect Marketing Podcast, we are joined by eCommerce SEO Consultant and founder of natural dog treats brand Treat Treehouse, Luce Rawlings, to take a deep dive into the changes coming to SEO. 

She takes us through what has already happened, the changes heading our way and what we need to do to keep on top of our rankings. 

We cover everything from the new Search Generative Experience to AI, black hat search techniques, and how writing for humans is the way forward.

To contact Luce Rawlings for her SEO Consultancy expertise, you can find her at:

www.lucerawlings.com

https://www.linkedin.com/in/luce-rawlings/

And for delicious pic’n’mix boxes of natural treats for your dog, head to…

https://treattreehouse.co.uk/

https://www.instagram.com/treattreehouse/



Thanks for listening to the show. As always, I'd love your feedback, so please ping me a message. I'd also love to hear from you if you'd like to join me as a guest or if you have ideas for pet industry marketing topics that you'd like me to cover.

You can contact me at:

Rebecca@thewriterebecca

Or you can find me at:

www.thewriterebecca.com

IG & FB: @Thewriterebecca

LinkedIn: https://www.linkedin.com/in/rebecca-salvatore/

Search is changing. Google has brought in a whole raft of updates and has a pipeline full of changes that are predicted to revolutionise the way the world searches. 

How are these changes going to impact our pet businesses, and how will our pet brands get found in this shiny new era of SEO? 

In this episode of The Pitch Purrfect Marketing Podcast, we are joined by eCommerce SEO Consultant and founder of natural dog treats brand Treat Treehouse, Luce Rawlings, to take a deep dive into the changes coming to SEO. 

She takes us through what has already happened, the changes heading our way and what we need to do to keep on top of our rankings. 

We cover everything from the new Search Generative Experience to AI, black hat search techniques, and how writing for humans is the way forward.

To contact Luce Rawlings for her SEO Consultancy expertise, you can find her at:

www.lucerawlings.com

https://www.linkedin.com/in/luce-rawlings/

And for delicious pic’n’mix boxes of natural treats for your dog, head to…

https://treattreehouse.co.uk/

https://www.instagram.com/treattreehouse/



Thanks for listening to the show. As always, I'd love your feedback, so please ping me a message. I'd also love to hear from you if you'd like to join me as a guest or if you have ideas for pet industry marketing topics that you'd like me to cover.

You can contact me at:

Rebecca@thewriterebecca

Or you can find me at:

www.thewriterebecca.com

IG & FB: @Thewriterebecca

LinkedIn: https://www.linkedin.com/in/rebecca-salvatore/

41 min