33 min
Setting Up a Content Measurement Plan [Feat. Azeem Ahmad] Cashing In On Content Marketing
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- Marketing
Too often in the world of content marketing, there is no real plan in place for measuring performance. That's why a thoughtful content measurement plan is absolutely crucial.
I had a great time talking with digital marketing lead Azeem Ahmad, also known as Azeem Digital, about his step-by-step process for creating and executing a successful measurement plan that drives results. Azeem explains how to set up an infrastructure for measurement and much more.
Too often in the world of content marketing, there is no real plan in place for measuring performance. That's why a thoughtful content measurement plan is absolutely crucial.
I had a great time talking with digital marketing lead Azeem Ahmad, also known as Azeem Digital, about his step-by-step process for creating and executing a successful measurement plan that drives results. Azeem explains how to set up an infrastructure for measurement and much more.
33 min