34 min
Social media expert Luan Wise The Digital Behaviour Podcast
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- Marketing
In this first full episode we chat to social media expert Luan Wise about her new book. Among our topics of conversation, we discuss the fundamental principles of using any social media platform for marketing, the difference between 'digital immigrants' and 'digital natives', and Luan's own route to becoming a social media consultant.We begin this episode with a quick summary of some interesting academic research that caught our attention, relating to digital behaviour. Luan's book is c...
In this first full episode we chat to social media expert Luan Wise about her new book. Among our topics of conversation, we discuss the fundamental principles of using any social media platform for marketing, the difference between 'digital immigrants' and 'digital natives', and Luan's own route to becoming a social media consultant.We begin this episode with a quick summary of some interesting academic research that caught our attention, relating to digital behaviour. Luan's book is c...
34 min