Is "Practice" part of your sales process?
How many of you spend time in 'rehearsal' preparing questions, answers, eventualities and outcomes for those big sales presentations?
In fact, not just those big presentations but for everything you do? There are examples everywhere of those people who take the time out to prepare hard for the main event. In a previous Podcast with Damien Hughes, he described how Pep Guardiola would spend 7 hours preparing for a 20 minute team talk.
Benjamin Franklin was renowned for preparation in his writing.
Do you make practice an integral part of your preparation - please, get in touch and let me know what you think.