119 episodes

As a small business owner, you'll have a million different questions. The award-winning Sound Advice podcast is the place to go for answers. In season one, we talked about how to make your business financially successful – in year one and beyond. Writing a business plan that works, finding your first customer, starting up with zero capital, and being tax compliant—you name it, we covered it. On season two, we’re digging even deeper into what it’s really like to run a business, with unfiltered advice and real, human stories from successful founders and CEOs. With a little help from a super line-up of entrepreneurs, and your host and esteemed finance journalist, Kate Bassett, get a weekly dose of the everything you need to build your own business future.

Sound Advice: Entrepreneurs Unfiltered Sage

    • Business
    • 4.9 • 307 Ratings

As a small business owner, you'll have a million different questions. The award-winning Sound Advice podcast is the place to go for answers. In season one, we talked about how to make your business financially successful – in year one and beyond. Writing a business plan that works, finding your first customer, starting up with zero capital, and being tax compliant—you name it, we covered it. On season two, we’re digging even deeper into what it’s really like to run a business, with unfiltered advice and real, human stories from successful founders and CEOs. With a little help from a super line-up of entrepreneurs, and your host and esteemed finance journalist, Kate Bassett, get a weekly dose of the everything you need to build your own business future.

    Alfie Best: From bankrupt in my 20s to £5m by 30

    Alfie Best: From bankrupt in my 20s to £5m by 30

    Alfie Best is the serial entrepreneur who turned Wyldecrest Parks into a real success story, boasting an impressive 91 locations across the UK.

    But this millionaire's roots trace back to humble beginnings—he was born in a caravan on the side of a road in Leicester, into a Romany Gypsy family. According to his LinkedIn, he humorously claims his education came from the 'school of hard knocks', waving goodbye to formal schooling at 12 years old. His journey in the world of business kicked off at just 14, buying and selling cars and vans, and he was hooked.

    That taste of entrepreneurship set Alfie on an unstoppable path to be his own boss. Fast forward to today, and he's a self-made billionaire with an impressive portfolio of 17 different ventures. And if that isn't enough, he's even made appearances on TV and even dipped his toes into the world of film. 

    Tune in to hear Alfie’s story of determination, hard work, and a dash of grit, proving that with the right attitude, you can aim for the stars.

    • 41 min
    Pip Murray: I launched a business while living in a shed

    Pip Murray: I launched a business while living in a shed

    Pippa Murray is the visionary behind Pip & Nut, the wholesome nut butter brand on a mission to make tasty-but-natural treats for all. 

    Pippa embarked on her entrepreneurial journey inspired by her love for running and a quest for healthy snacks. While training for a marathon, Pippa saw a lack of nut butters free from sugars and additives among mainstream options.

    With no formal background in food or business, Pippa's dream and an unyielding determination drove her forward. A former theatre producer, she embraced the challenges and creativity of starting a business head-on. Today, her products stack supermarket shelves and bring in millions every year. 

    Tune in to this episode of Sound Advice: Entrepreneurs Unfiltered to hear Pippa spill the tea on how she juggled multiple roles and responsibilities, built a business as a solopreneur, and got the funding to turn her delicious idea into B Corp-certified reality.

    • 35 min
    Rob Law: Fighting copycat products

    Rob Law: Fighting copycat products

    Rob Law MBE is the mastermind behind Trunki, the ultimate ride-on suitcase sensation for kids. Rob's ride on the entrepreneurial roller coaster has taken him from the jaws of rejection on BBC Dragons’ Den in 2006 to leading a squad that's completely redefined the world of kiddo travel gear. Since then, he’s been on fire crafting innovative solutions that are like magic wands for families on the move.

    Since Trunki (Magmatic) rolled onto the scene in May 2006, over 4 million of these sweet suitcases have zoomed their way to more than 100 countries. Parents the world over have forked over a whopping $200 million to hop on the Trunki bandwagon. But skyrocketing to popularity comes at a price–Trunki’s design was copied by another brand. The dispute ended up in court, and things didn’t quite go Rob’s way. 

    On this episode of Sound Advice: Entrepreneurs Unfiltered, Rob lifts the lid on how to protect your product, and what it’s like to have copycats come after your design, take it to court, and end up on the wrong side of the verdict. 

    • 29 min
    Melissa Thom: Start a business by teaching your craft

    Melissa Thom: Start a business by teaching your craft

     Join us on this episode of Sound Advice: Entrepreneurs Unfiltered as we dive into the captivating journey of Melissa Thom. By day, she is an accomplished voice actor, and the rest of the time, she transforms into a relentless serial entrepreneur.

    After reaching incredible success with her husband through building and selling SecondSync to Twitter, Melissa's entrepreneurial spirit was ready for the next challenge. Balancing her voice acting career, she came up with the idea for BRAVA, a groundbreaking training academy aimed at empowering aspiring artists to master their craft.

    In this episode, Melissa shares her insights into building a business fueled by passion and leveraging personal expertise to teach others. Tune in to get invaluable advice on turning your passions into successful ventures, and the transformative impact of mentorship and skill-sharing.
     

    • 36 min
    Harriet Hastings: Running a business with your other half

    Harriet Hastings: Running a business with your other half

    Harriet Hastings is the fearless founder of Biscuiteers, a successful luxury biscuit company. On this episode of Sound Advice: Entrepreneurs Unfiltered, Harriet shares her journey of resilience, and spills the tea on what it’s like to balance business and family life when your co-founder is also your other half.

    From investing £80,000 of your family’s savings into a great idea, to striking the right balance between work and home, and overcoming the impact of a devastating flood at the Biscuiteers' production facility in 2022, we’re talking about it all. You don’t want to miss this one.

    • 34 min
    Ella Jade and Dominic Peter: How to build an affordable luxury brand

    Ella Jade and Dominic Peter: How to build an affordable luxury brand

    Dominic Peter and Ella Jade are the innovative duo behind ROOBBA, an affordable luxury furniture brand taking the online world by storm. 

    On this episode of the Sound Advice podcast, they lift the lid on why and how they started ROOBBA, what affordable luxury means to them, and how they’re tapping into AI and AR tech to create a more personalised shopping experience for their customers. 

    They’ll also share their tips for finding the perfect co-founder, creating a membership program for your brand, and how you can finance (and scale) your own startup in a super competitive space.

    • 50 min

Customer Reviews

4.9 out of 5
307 Ratings

307 Ratings

Toonfansaz ,

Worth a listen

Some really great episodes on this podcast. Particularly loved the recent episode with Emma Gannon. Some great takeaways on how doing less can be a good thing - you don’t need to do everything in one day to be successful. Rest and reflection is important too!

Dandy Devon Flash ,

Inspiring as always

James Ashford never fails to deliver. His interviews are always full of golden nuggets and he always inspires me to keep going.

He tells it like it is and offers practical tips to be just like he is.

Thank you for another excellent podcast.

Keithyhelsinki ,

Love the James ashford recession series

Just gives such a sense of perspective and we all have choices to get 1% better everyday and think outside the box with chat GPT and NOT participate in the negativity, let’s get creative

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