The Anatomy of a successful Trade Show Engagement Optimisation Strategy "TEO"
A new monthly 6 part series brought to you by Dan Assor & Lee Ali from Expo Stars Interactive Ltd.
Originally broadcast live into LinkedIn Friday 1st April 2022.
In this second episode we discuss "Your Attendee Journey"
What is your ideal target audience?
What are their paint points & aspirations?
Why should you visit their booth?
How will you engage them in conversation?
What do you want them to think, feel, and do at your booth?
Expo Stars Interactive are audience engagement experts, supporting exhibitors worldwide to generate better qualified leads from Tradeshows & Events.
You can watch this episode, and all the other episodes here https://www.danassor.com/channels/special-events
https://www.danassor.com/ for all of my content.