All That Jazze Jazze Jervis

One thing that can create more resonance with your audience is to speak to the *right* problem. You do this by learning how to hone in on the REAL problem your ideal client actually wants solved and if you can start speaking to the different layers of that problem, even better! There’s one layer in particular that will be THE thing that encourages potential clients to take action and that’s what we’re diving into today.

In this episode I cover:
How I know the *right* problem to speak to in my marketing content so my message and offers hit hard with the right kind of client.The different *layers* to a problem and which layer is the one that creates the MOST conversions 😏LINKS:
The Conversion Framework: Set solid foundations for consistent sales (without having to sell every single day!)In this FREE masterclass, I’ll share a simple 3 step framework I use for our clients to create foundations in their business for consistent conversions now and over the long term.
This is perfect for you if you're a service provider and if you’re desiring to create consistent $5k months

DOWNLOAD HERE

I know how much effort you put into your marketing. Out of all the activities you do, this is probably where you spend the most time. And I know you know your stuff and how to create a massive impact for your audience. Only problem is, you’re not getting anywhere near the return on investment on your marketing efforts. And it’s not your fault. You’ve been led to believe that visibility is about being on the right platforms and getting more eyeballs on your content. And while this is definitely important, being able to CONVERT those eyes once they arrive is what will create the results you’re after. In Part 1 of this 2-parter, I break down the second three ways you might be inadvertently blocking your visibility and therefore, your sales.

In this ep, I cover:
Why working “more” is not just keeping you tired AF, but likely also impacting the quality of your sales pathway for potential clients and therefore, your conversionsThe non-negotiable “landing assets” across all of our platforms that ensures clients are nurtured and convert without me being there every step of the wayWhy having a funnel as part of your sales and marketing strategy is a good idea in 2024 and how NOT having one could be impacting your visibility and therefore, your sales.LINKS:
The Conversion Framework: Set solid foundations for consistent sales (without having to sell every single day!)In this FREE masterclass, I’ll share a simple 3 step framework I use for our clients to create foundations in their business for consistent conversions now and over the long term.
This is perfect for you if you're a service provider and if you’re desiring to create consistent $5k months

DOWNLOAD HERE
Want 3 simple messaging shifts to move your offer from ‘that sounds good’ to 'wholly fkn cow! where do I sign?' (in under 3 minutes)...Download my free 40+ page Messaging Magic Workbook where I’ll show you:
A simple copywriting rule that’ll help you clarify the real value of your offerThe quick cross check that turns browsers into buyers every timeOne powerful question that’ll make your offer ridiculously relevantDOWNLOAD HERE

I know how much effort you put into your marketing. Out of all the activities you do, this is where you spend most of your time. You know your stuff. You know how to create an impact for your audience. The problem? You’re not getting anywhere near the return on investment on your marketing efforts. This could be why… You’ve been led to believe that visibility is being on the right platforms and basically, getting more eyes on your content. This is definitely important. What’s more important? Being able to convert those eyes once they arrive. In part 1 of this two part episode, I break down the first 4 ways that might be blocking your visibility and therefore, your sales.

In this episode, I cover:
What visibility REALLY means and why shifting your perspective on this can help you make better decisions on what to prioritise in your business. Why making an assumption that you are your client and that your potential clients are having the exact same experience you did could be blocking your visibility and hurting your salesWhy your product suite impacts visibility and what activity our clients go through that can have an instant ROI in their businessLINKS:
The Conversion Framework: Set solid foundations for consistent sales (without having to sell every single day!)In this FREE masterclass, I’ll share a simple 3 step framework I use for our clients to create foundations in their business for consistent conversions now and over the long term.
This is perfect for you if you're a service provider and if you’re desiring to create consistent $5k months

DOWNLOAD HERE
Want 3 simple messaging shifts to move your offer from ‘that sounds good’ to 'wholly fkn cow! where do I sign?' (in under 3 minutes)...Download my free 40+ page Messaging Magic Workbook where I’ll show you:
A simple copywriting rule that’ll help you clarify the real value of your offerThe quick cross check that turns browsers into buyers every timeOne powerful question that’ll make your offer ridiculously relevantDOWNLOAD HERE

In this special episode, I’m joined by my incredible co-coach, Sherise Adkins who is a guiding light when it comes to all things marketing, sales and strategy. Listen in as we walk you through the steps we’d take to coach you through a launch, how we would personalise strategies to suit you and your business and she gives real world examples of the kind of hands on support we provide people inside our one-of-a-kind program NEON. Our clients love her, I love her, you’ll love this episode. Can’t wait to hear the breakthroughs you have!

In this episode we cover:
What you need before you launch - and what to do if you don’t have thisThe exact steps we take to create sold-out offers and craft compelling brand scripts tailored to our client’s individual strengthsHow to navigate launch slumps and mindset hurdles with data-driven strategies LINKS:
If you were nodding your head, particularly at the beginning of the episode when Sherise and I were discussing how important it is to have your “ducks in a row” pre-launch and ensuring your offer is clear and fleshed out so you can have a strong launch, then I’d love to invite you to join Constantly Converting: A 12 week program for coaches + service providers to design and refine their core offer, messaging + sales strategies to convert and create consistent $5k+ monthsJOIN HERE

If the idea of personalised support inside your business (whether for a launch or an evergreen business model), I’d love to invite you to join NEON: Our signature (and first-of-its-kind) personalised group program for service providers who want to refine their business model, product suite and sales + marketing strategies to create a multi 6 figure result. 

Within 48 hours, we can:
1️⃣ Onboard you into NEON 
2️⃣ Review your product suite, provide feedback (and find any extra $$$ you’ve left on the table!) as well as which offer to prioritise in Q1 to generate more sales + profits
3️⃣ Start refining that offer’s messaging and gather data to create a sales strategy suitable for you and your biz

All that *AND* we’ll get to know your strengths so we can support you with personalised strategies for your own version of “Richness Without Sacrifice”

JOIN HERE

“Working with Jazze has completely changed my business. The total refinement and clarification across all aspects of offer creation, marketing, and messaging has given me a solid, reliable foundation to work from. I no longer cross my fingers and hope for the best; I now understand its core purpose intimately and have a clear plan for where it's going”

Jessie is a birthing doula and mama to 4 littles and as a client of mine, her results mean SO MUCH to me. I see too many women avoiding the job of creating solid strategy and foundations in their business because they think it’ll mean they can’t continue to stay connected with clients. Jessie is an incredible example of how this has helped her to create EVEN MORE connection with her audience. Not to mention reducing her workload: “I’ve refined my offer suite, which means I now work smarter, not harder, and my workload has drastically reduced”

As a pregnancy, birth and postpartum doula and business mentor to other birth workers, Jessie guides women to reconnect to their inner GPS, where everything they need already exists, ready to be fully embodied so they can expand to their fullest potential. Jessie gives permission for women to acknowledge their desires and ‘go for it’ without apology or fear of sacrificing their truth, needs or expression…. both in birth and in biz!

YOU CAN FIND HER HERE
WebsiteInstagramJOIN CONSTANTLY CONVERTING: A 12 week program for coaches + service providers to design and refine their core offer, messaging + sales strategies to convert and create consistent $5k+ months
JOIN HERE  COME BEHIND THE SCENES HERE 

Happy launch season! Q1 is typically the time we see a ton of launches and there’s a lot happening right now - including many of our own clients!

Over the next two episodes, I’ll be sharing:
What’s working right now plus 5 things we’ve learned from this launch season aloneHow Team JJ would coach YOU if your launch “wasn’t working” My co-coach of 4 years, Sherise will join us next week to share how we coach clients in our daily NEON Slack channel and in calls (she’s a GUN, you don’t want to miss it!)In today’s ep, I’ll be sharing:
Why data is the MOST important thing you can have in a launch, including how to set it up, what data to look at and what actions to take from thatWhy only selling the desires (i.e. where your client *wants* to be) is not going to create the kind of conversions you’re after - and what else you should be focusing onThe #1 thing I’m doing in my top of funnels and in my content to highlight the benefits of my offer, that’s also leading to more consistent conversionsLINKS:

MESSAGING MAGIC WORKBOOK

This 40+ page workbook contains the 3 simple messaging shifts to move your offer from ‘that sounds good’ to 'wholly fkn cow! where do I sign?' (in under 3 minutes).

In this workbook, I’ll show you:
A simple copywriting rule that’ll help you clarify the real value of your offerThe quick cross check that’ll turn browsers into buyersOne powerful question that’ll make your offer ridiculously relevantDOWNLOAD HERE

THE CONVERSION FRAMEWORK

Set solid foundations for consistent sales (without actually having to sell every single day!)

In this FREE value packed 65 minute masterclass, I’ll share the simple 3 step framework I use for our clients to create the foundations in their business for consistent conversions now and over the long term.

WATCH HERE