25 min
The Experience Economy: 5 steps to building a base of loyal superfans with Brittany Hodak The Business of Customer Love
-
- Marketing
In this episode we spoke with Brittany Hodak, renowned keynote speaker and author of Creating Superfans- how to turn your customers into lifelong advocates.
Brittany discussed the concept of The Experience Economy and the importance of businesses embracing it to grow more in a more sustainability and profitability way.
During our chat, Brittany shared her 5 steps that businesses can take to build a base of superfans, and even shared some marketing advice from her time working with Taylor Swift!
Hosted by Ausha. See ausha.co/privacy-policy for more information.
In this episode we spoke with Brittany Hodak, renowned keynote speaker and author of Creating Superfans- how to turn your customers into lifelong advocates.
Brittany discussed the concept of The Experience Economy and the importance of businesses embracing it to grow more in a more sustainability and profitability way.
During our chat, Brittany shared her 5 steps that businesses can take to build a base of superfans, and even shared some marketing advice from her time working with Taylor Swift!
Hosted by Ausha. See ausha.co/privacy-policy for more information.
25 min