47 min
The Buying Four Confidences Which Need Addressing THE 414 - B2B Marketing Podcast
-
- Marketing
Buyers want to be confident that they will be successful if they purchase and implement your product or service.As a marketer you can help speed up sales cycles and provide higher quality marketing qualified leads if you address these confidence issues in your content.The goal is to become buyer-centric and position everything you put out so that at every touch point it’s helping address the issues which need to be tackled before a purchase decision in your favour can be made.Well educated cl...
Buyers want to be confident that they will be successful if they purchase and implement your product or service.As a marketer you can help speed up sales cycles and provide higher quality marketing qualified leads if you address these confidence issues in your content.The goal is to become buyer-centric and position everything you put out so that at every touch point it’s helping address the issues which need to be tackled before a purchase decision in your favour can be made.Well educated cl...
47 min