26 min
The challenges of creating a unique product - Chris Lefteri - Fixits Bring Your Product Idea to Life
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- Entrepreneurship
Chris Lefteri is a Materials Consultant, Designer and author of 9 books on materials. He is also the inventor and founder of Fixits, reusable eco-plastic moldable sticks, which you can use to repair all manner of things around the home and office.
Chris shared how he turned a useful material into a marketable product and the challenges of creating and marketing a unique product, where the audience needs to be taught how to use it. Chris also shares his advice from running a successful Kickstarter campaign. You will go away with lots to think about, and planning to order a pack of Fixits to try for yourself.
Listen in to hear Chris share:
An introduction to himself and his business (01:04)What Fixits are and how they work (01:30)What inspired him to create Fixits (03:31)Turning a useful material into a marketable product (05:11)Finding and working with a manufacturer (09:09)Manufacturing a product responsibly (11:45)Lessons in creating products in small batches (10:48)The challenges of selling a unique product (14:09)Teaching the public about your product (16:42)His advice for running a Kickstarter campaign (18:09)His number one piece of advice for other product creators (23:07)
USEFUL RESOURCES:
Fixits Website
Fixits Facebook
Fixits Instagram
Fixits LinkedIn
Fixits Pinterest
Fixits Twitter
Kickstarter
LET’S CONNECT
Join my free Facebook group for product makers and creators
Find me on Instagram
Work with me
Mentioned in this episode:
Book an Amazon Power Hour / training session
Are you struggling with selling on Amazon? Whatever the problem, if it relates to selling your products on Amazon I can help. Book a Q&A hour and I’ll help you get un-stuck!
https://vickiweinberg.com/amazon-training/
Selling on Amazon Power Hour
Join my Free Facebook group for product creators & makers
Join my Free Facebook group for product creators & makers
Chris Lefteri is a Materials Consultant, Designer and author of 9 books on materials. He is also the inventor and founder of Fixits, reusable eco-plastic moldable sticks, which you can use to repair all manner of things around the home and office.
Chris shared how he turned a useful material into a marketable product and the challenges of creating and marketing a unique product, where the audience needs to be taught how to use it. Chris also shares his advice from running a successful Kickstarter campaign. You will go away with lots to think about, and planning to order a pack of Fixits to try for yourself.
Listen in to hear Chris share:
An introduction to himself and his business (01:04)What Fixits are and how they work (01:30)What inspired him to create Fixits (03:31)Turning a useful material into a marketable product (05:11)Finding and working with a manufacturer (09:09)Manufacturing a product responsibly (11:45)Lessons in creating products in small batches (10:48)The challenges of selling a unique product (14:09)Teaching the public about your product (16:42)His advice for running a Kickstarter campaign (18:09)His number one piece of advice for other product creators (23:07)
USEFUL RESOURCES:
Fixits Website
Fixits Facebook
Fixits Instagram
Fixits LinkedIn
Fixits Pinterest
Fixits Twitter
Kickstarter
LET’S CONNECT
Join my free Facebook group for product makers and creators
Find me on Instagram
Work with me
Mentioned in this episode:
Book an Amazon Power Hour / training session
Are you struggling with selling on Amazon? Whatever the problem, if it relates to selling your products on Amazon I can help. Book a Q&A hour and I’ll help you get un-stuck!
https://vickiweinberg.com/amazon-training/
Selling on Amazon Power Hour
Join my Free Facebook group for product creators & makers
Join my Free Facebook group for product creators & makers
26 min