7 episodes

Do you want to be at the cutting edge of charity communications?
The CharityComms podcast is here to bring you the highlights from our sell-out events and dive a little deeper into the detail. Hosted by Robyn and Sushi from the CharityComms team, we're combining the compelling subjects you guys are talking about with riveting speakers to share insight and best practice.

The CharityComms podcast CharityComms

    • Government
    • 5.0, 14 Ratings

Do you want to be at the cutting edge of charity communications?
The CharityComms podcast is here to bring you the highlights from our sell-out events and dive a little deeper into the detail. Hosted by Robyn and Sushi from the CharityComms team, we're combining the compelling subjects you guys are talking about with riveting speakers to share insight and best practice.

    7: Digital distraction – cutting through the hype

    7: Digital distraction – cutting through the hype

    For this episode, we tackled the subject of digital distractions and how to see past the bells and whistles to ensure the digital services you're providing do justice to your cause and the people you support.
    First up, we spoke to Emma Dalby Bowler, digital content and marketing manager and Gareth John, digital development manager from Mind on how they crafted needs-based user personas and centred this in their digital content creation process.
    We were also joined by Matt Collins, founder of Platypus Digital to get his thoughts on ensuring digital is founded in serving the users, and why he reckons charities are still too focused on social media.
    Make sure you subscribe to be kept up to date!
    [Click here to read the transcript](https://www.charitycomms.org.uk/wp-content/uploads/2019/04/Ep7-transcript.pdf) of this episode.
    Resources from this episode:
    [The slides](https://www.charitycomms.org.uk/events/charity-digital-conference) from Matt's and Emma and Gareth's presentations at the Future of audience engagement conference .

    • 57 min
    6: Small charities - innovating on a shoestring

    6: Small charities - innovating on a shoestring

    For this episode,we spoke to comms and digital leads at two small charities who presented at the CharityComms Small charities communications conference 2018\. They undertook projects which could be have been costly and challenging, instead, working with the budgets and resources they had, making the most of their size to innovate, testing their assumptions and getting stuck in.
    First up, we spoke to Scott Roberts, formerly PR, communications and celebrity manager at Havens House Children's Hospice about the podcast he created during his time at the hospice to tell stories that wouldn't otherwise have been heard.
    We also got the lowdown on how Bliss has been successfully implementing its digital-first organisational strategy, from Sarah Rughoonundon, digital lead and Gemma Collins-Ellis, communications manager.
    **Make sure you subscribe to be kept up to date!**
    [Click here](https://www.charitycomms.org.uk/wp-content/uploads/2019/01/CC-004-Episode-6-Small-Charities-transcript-RL.pdf) to see a transcript of the episode.
    **Resources from this episode:**
    You can find the slides from the original presentations at the [Small charities communications conference 2018 here](https://www.charitycomms.org.uk/events/small-charities-communications-conference-2018).
    Sarah and Gemma also presented at our Charity digital conference, you can [find the slides here](https://www.charitycomms.org.uk/events/charity-digital-conference).
    Check out the episodes of [Haven House Childen's Hospice podcast here](https://www.havenhouse.org.uk/our-podcasts).
    Scott also contributed an article to our knowledge hub on the resurgence of podcasts in the sector, [click here to have a read](https://www.charitycomms.org.uk/podcast-power-how-charities-can-make-the-most-of-the-resurgence).
    If you have any questions or comments, feel free to drop us a line: robyn@charitycomms.org.uk

    • 1 hr 2 min
    5: Engagement wasn't built in a day, part 2

    5: Engagement wasn't built in a day, part 2

    In the second episode of our two-parter on audience engagement, Robyn and Sushi chat to Matt Haworth about tech, from how you can innovate today, to horizon scanning so far down the line, even Alexa couldn't see it coming. 

    **Make sure you subscribe to be kept up to date!**

    *Transcript coming soon*

    Resources from this episode:

    [The slides from Matt's presentation](https://www.charitycomms.org.uk/events/the-future-of-engagement-developing-audience-centred-strategies) at the Future of audience engagement conference

    Follow Matt and Reason Digital on Twitter: [@acrim](https://twitter.com/acrim?lang=en) and [@ReasonDigital](https://twitter.com/ReasonDigital?lang=en)

    • 53 min
    4: Engagement wasn't built in a day, part 1

    4: Engagement wasn't built in a day, part 1

    In the first episode of a two-parter on audience engagement, Robyn and Sushi chat to Marnie and James from the NSPCC digital team about how they keep their audiences front and centre when creating campaigns. They also give the lowdown on how the NSPCC has taken its audience-centred ethos and applied it to website development.
    **Make sure you subscribe to be kept up to date!**
    [Click here for a transcript of the episode](https://www.charitycomms.org.uk/wp-content/uploads/2018/10/James-and-Marnie-episode-transcript-PDF.pdf)
    Resources from this episode:
    [The slides from James and Marnie's presentation](https://www.charitycomms.org.uk/events/the-future-of-engagement-developing-audience-centred-strategies) at the Future of audience engagement conference
    Find out more about [Understand Me](https://www.childline.org.uk/info-advice/bullying-abuse-safety/your-rights/understand-me/)
    Find out more about [Talk PANTS & Pantosaurus](https://www.nspcc.org.uk/preventing-abuse/keeping-children-safe/underwear-rule/)

    • 36 min
    3: Content strategy – why is it so hot right now?

    3: Content strategy – why is it so hot right now?

    In this episode, Sushi and Robyn explore the world of content strategy – why has it been such a buzzword this year? Is it simply a template you can fill out with boxes to be ticked throughout the year? Spoiler alert, it’s a bit more complicated.  

    We spoke to Claudia Knowles, digital content strategist at Breast Cancer Care, about the charity’s innovative app, BECCA. We also spoke to Amanda Diamond, senior content lead at the Government Digital Service (who has since moved to head of content design at ACAS) about the content strategy the organisation is implementing to manage gov.uk's vast estate of content. 

    **Make sure you subscribe to be kept up to date! **

    Click here to see a [transcript of the episode](https://www.charitycomms.org.uk/wp-content/uploads/2018/07/Content-Strategy-transcript.pdf). 

    **Resources from this episode **

    [Claudia’s slides](https://www.charitycomms.org.uk/events/content-strategy-planning-and-delivering-standout-content) from the Content strategy conference 

    [Amanda’s slides](https://www.charitycomms.org.uk/events/content-strategy-planning-and-delivering-standout-content) from the Content strategy conference 

    [Pair writing article on the gov.uk website](https://gds.blog.gov.uk/2016/09/21/it-takes-2-how-we-use-pair-writing/)

    • 49 min
    2: Digital leadership and challenging the status quo, part 2

    2: Digital leadership and challenging the status quo, part 2

    In this episode, Sushi and Robyn deep dive into the world of digital transformation with two digital leadership experts; Zoe Amar, of Zoe Amar Communications and Brani Milosevic, a freelance digital strategist and consultant. We explore how to achieve digital transformation at your organisation, from senior leadership buy-in, to empowering yourself to set the wheels in motion.
    **Make sure you subscribe to be kept up to date!**
    [Click here to see a transcript of the episode](https://www.charitycomms.org.uk/wp-content/uploads/2018/05/Episode-1-pt-2-transcriptPDF.pdf)
    **Resources from this episode:**
    [Zoe's presentation slides](https://www.charitycomms.org.uk/events/digital-tools-and-channels-conference) from our digital conference in 2017
    [Brani's presentation slides](https://www.charitycomms.org.uk/events/digital-tools-and-channels-conference) from our digital conference in 2017
    [Brani's article on digital transformation](https://www.charitycomms.org.uk/digital-transformation-starts-by-focusing-on-audience)
    [Zoe's article on the Charity Digital Skills Report](https://www.charitycomms.org.uk/what-the-charity-digital-skills-report-tells-us-about-driving-digital-change)

    • 50 min

Customer Reviews

5.0 out of 5
14 Ratings

14 Ratings

@surajshah ,

Insightful and entertaining

Great podcast, interviewing inspiring and experienced charity professionals.

yossyoss123 ,

Love it!

Addictive!

Beany21 ,

Yeah it’s pretty good

I like it

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