25 min

The importance of a unified brand when your offering is complex B2B Marketing Needs Don Draper

    • Marketing

Justin Garrett is the Global Head of Brand and Digital Marketing at Broadridge, a global fintech leader with $5 billion in revenues, handling millions of daily trades.
Before leading this operation, Justin held roles at Accenture, JP Morgan Chase and Citi. 
We discuss:
How to get great B2B storiesBringing Broadridge’s brand message to lifeCommunicating the depth of brand offerings

Justin Garrett is the Global Head of Brand and Digital Marketing at Broadridge, a global fintech leader with $5 billion in revenues, handling millions of daily trades.
Before leading this operation, Justin held roles at Accenture, JP Morgan Chase and Citi. 
We discuss:
How to get great B2B storiesBringing Broadridge’s brand message to lifeCommunicating the depth of brand offerings

25 min