6 episodes

Each episode, Alex Stolz - usheru Head of Film - speaks to leaders in Movie Marketing and Distribution to discuss the trends, tools and strategies that are shaping the entertainment ecosystem. At usheru we are passionate about data, innovation & movie marketing and we have combined all of this knowledge into digital solutions that are transforming traditional film marketing.

The Movie Marketing & Distribution Podcast Alex Stolz

    • TV & Film

Each episode, Alex Stolz - usheru Head of Film - speaks to leaders in Movie Marketing and Distribution to discuss the trends, tools and strategies that are shaping the entertainment ecosystem. At usheru we are passionate about data, innovation & movie marketing and we have combined all of this knowledge into digital solutions that are transforming traditional film marketing.

    Kevin Goetz discusses how films are influenced by audiences and more

    Kevin Goetz discusses how films are influenced by audiences and more

    Nicknamed “the doctor of audience-ology,” Kevin Goetz has been at the center of what Hollywood calls the movie research industry for more than thirty years. His firm, Screen Engine/ASI, conducts research for a majority of all movies that are widely released in America and around the world. With decades of experience, Goetz has worked alongside all of the major film studio chiefs, network and streaming platform executives, and production company decision-makers. The Los Angeles Times Magazine counted him as one of the 100 most powerful and influential people in Southern California.

    • 45 min
    The importance of building an audience base with Karol Martesko-Fenster

    The importance of building an audience base with Karol Martesko-Fenster

    Karol is an Austrian-born American entrepreneur and media industry innovator with a broad motion picture, Internet, blockchain, broadcast, publishing and event backgrounds. He has produced over a dozen award-winning films and his career spans two decades including leadership in the American independent film industry. Karol is Partner & COO of global media distribution and marketing company Abramorama and Chief Content Officer of Thought Engine Partners. Karol was the President of Film for Michael Cohl’s S2BN Entertainment, EVP of Film & Animation at Babel Networks, President/Publisher of Silicon Alley Reporter, and Head of Film at Chris Blackwell's Palm Pictures. Karol has produced over 25 television and satellite broadcast music programs, multiple Webby Award-winning projects including wetheeconomy.com and focusforwardfilms.com and he co-founded Filmmaker Magazine, RES Magazine and several media content enterprises, including Indiewire.com and conditionone.com.
    Find more marketing resources on our blog!

    • 45 min
    Discussing movie distribution with Jakob Abrahamsson

    Discussing movie distribution with Jakob Abrahamsson

    Jakob Abrahamsson is coowner and CEO of Nordic and Baltic upmarket distributor NonStop Entertainment and Bio & Bistro Capitol, an Electric/Everyman style cinema in Stockholm. He is an alumni of Inside Pictures and serves on the board of the Swedish Distributor’s Association. He has a background as a freelance writer and programmer for the Stockholm Int Film Festival.
    NonStop Entertainment acquires all rights for Nordics and Baltics and operates in the following different areas: Upmarket releases for cinemas such as The Father, Pig and Tove. Documentaries such as The Dissident, Amazing Grace and Yung Lean – in your head, genre films for streaming such as Prisoners of the Ghostland and No Man of God and finally under the label NonStop Timeless, classics such as One Flew Over the Cuckoo’s Nest, Stalker and Beau Travail. www.nonstopentertainment.com and www.nonstoptimeless.com

    • 42 min
    ‘The huge threat to online film marketing ’, a conversation with Jake Garriock

    ‘The huge threat to online film marketing ’, a conversation with Jake Garriock

    ‘Things that are hits are big hits now because everyone is talking about them on social media - the spread of information is quicker, it snowballs’, states Jake, Head of Distribution Strategy and Group Publicity at Curzon, during a new podcast encounter with Alex Stolz.
    Jake Garriock joined Curzon in 2008, as Head of Distribution Strategy and Group Publicity, leading numerous in-house PR and awards campaigns. Now responsible for publicity across the group and strategic rollout of distribution titles.

    • 39 min
    Getting that ‘cultural hype’, a conversation with Eve Gabereau

    Getting that ‘cultural hype’, a conversation with Eve Gabereau

    “People still want to go to the cinema, but they don’t have the sense of urgency with films...so how do you get that cultural hype?’, shares Eve Gabereau, Chief Executive Officer of Modern Films, during the session with Alex Stolz.
     

    • 49 min
    Indie films & the ‘traditional model’ ?, with Delphine Lievens

    Indie films & the ‘traditional model’ ?, with Delphine Lievens

    ‘Pre-pandemic indie films were moving away from the traditional model but the pandemic has accelerated it so studios are using different streams as well’, says Delphine Lievens Head of Distribution at Bohemia Media, a UK based distribution company that focuses their output on diverse stories and uplifting marginalised voices.
    Delphine Lievens is Head of Distribution at Bohemia Media, a UK based distribution company that focuses their output on diverse stories and uplifting marginalised voices. She joins Bohemia as they prepare to release Iris Prize Best Feature winner REBEL DYKES, and Berlinale 2021 selection BLISS (GLÜCK). Previously she held roles at Gower Street Analytics as a Senior Box Office Analyst, and at Altitude Films as a Theatrical Sales Executive. She enjoys discussing current trends in the global screen industries and the urgent need for more diversity both on and off screen in film. 
    Listen now!

    • 33 min

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