12 min

The MRX Podcast Network | Ep. 119 Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection

    • Investing

I am excited to share some news with you today. Some of my fellow podcasters and I came up with the concept of an MRX Podcast Network.



The main mission of the podcast network is to be able to podcast on a topic on our respective podcast channels, and provide multiple points of view, perspectives, and formats on how we address the specific topic, and give all our listeners in the industry a broader perspective as it relates to that topic.



We are starting this year with what we think that 2021 holds for our industry. These are not predictions or forecasts. They are about what each one of us wanted to share, related to 2021, and our thoughts about the market research industry, data, and analytics space.



We hope you enjoy what we have to share. We will be publishing the first series over the next few days.



For this podcast, we have put together a teaser to showcase some of what will be coming up in each of our podcast episodes, related to the outlook for 2021. Stay tuned for more!



2020



We will remember 2020 for many things, including a rise in the number of podcasts. Currently, 37% of Americans listen to podcasts monthly, and in 2020, more than a hundred million Americans listened to at least one podcast each month. It was the first time that that has ever happened.



Today’s show



We will be hearing from six podcasters today, and each podcaster will give their outlook for market research in 2021.



David Paul – The Audible Insights Podcast from the Insights Association



This podcast focuses on quick-take conversations during industry events and longer interviews with industry leaders. They strive to keep everyone up to date with the market research industry, the latest methods and techniques, and the trends for the future.



Kathryn Korostoff – Conversations for Research Rockstars Podcast



Conversations for Research Rockstars is a video podcast that Kathryn has been running for a couple of years. It is about advancing the work and careers of market research and insights professionals. Kathryn has thousands of subscribers, and she has had some amazing conversations in the series.



Merill Dubrow – On the M/A/R/C®



Merrill has just completed his first year with 56 episodes. There is one episode for every year that M/A/R/C® research has been in business. Each episode is unscripted, uncensored, unrehearsed. There are plenty of takeaways from the amazing guests that he has had, including a mix of professional athletes, insight leaders, and CEOs.



Sima Vasa – Data Gurus



The mission of the Data Gurus podcast is to help everyone in the data ecosystem navigate the sea of change. Sima speaks to leaders, practitioners, CEOs, and change agents in the industry.



Stephen Griffiths – Digging for Insights Podcast



The Digging for Insights Podcast is a marketing and career podcast with advice from insights leaders from companies like Nestle, Ipsos, and General Mills. As a client-side researcher, Stephen focuses this podcast on helping client-side and supplier-side folks get the insights they need to grow their careers and the businesses on which they work.



Jamin Brazil - Happy Market Research Podcast



The Happy Market Research Podcast has had over 300 episodes and covers four industry trends per year. For each trend, they interview subject matter experts from major brands, including Adobe, Microsoft, and Proctor and Gamble.



David’s outlook for market research for 2021



David's focus is on seeing the rebound of in-person research happening as soon as possible. He is anxious to support the ability to safely and quickly get people back in-person, doing in-person qualitative, and ramping that part of the industry back up.



Kathryn’s outlook for market research for 2021br...

I am excited to share some news with you today. Some of my fellow podcasters and I came up with the concept of an MRX Podcast Network.



The main mission of the podcast network is to be able to podcast on a topic on our respective podcast channels, and provide multiple points of view, perspectives, and formats on how we address the specific topic, and give all our listeners in the industry a broader perspective as it relates to that topic.



We are starting this year with what we think that 2021 holds for our industry. These are not predictions or forecasts. They are about what each one of us wanted to share, related to 2021, and our thoughts about the market research industry, data, and analytics space.



We hope you enjoy what we have to share. We will be publishing the first series over the next few days.



For this podcast, we have put together a teaser to showcase some of what will be coming up in each of our podcast episodes, related to the outlook for 2021. Stay tuned for more!



2020



We will remember 2020 for many things, including a rise in the number of podcasts. Currently, 37% of Americans listen to podcasts monthly, and in 2020, more than a hundred million Americans listened to at least one podcast each month. It was the first time that that has ever happened.



Today’s show



We will be hearing from six podcasters today, and each podcaster will give their outlook for market research in 2021.



David Paul – The Audible Insights Podcast from the Insights Association



This podcast focuses on quick-take conversations during industry events and longer interviews with industry leaders. They strive to keep everyone up to date with the market research industry, the latest methods and techniques, and the trends for the future.



Kathryn Korostoff – Conversations for Research Rockstars Podcast



Conversations for Research Rockstars is a video podcast that Kathryn has been running for a couple of years. It is about advancing the work and careers of market research and insights professionals. Kathryn has thousands of subscribers, and she has had some amazing conversations in the series.



Merill Dubrow – On the M/A/R/C®



Merrill has just completed his first year with 56 episodes. There is one episode for every year that M/A/R/C® research has been in business. Each episode is unscripted, uncensored, unrehearsed. There are plenty of takeaways from the amazing guests that he has had, including a mix of professional athletes, insight leaders, and CEOs.



Sima Vasa – Data Gurus



The mission of the Data Gurus podcast is to help everyone in the data ecosystem navigate the sea of change. Sima speaks to leaders, practitioners, CEOs, and change agents in the industry.



Stephen Griffiths – Digging for Insights Podcast



The Digging for Insights Podcast is a marketing and career podcast with advice from insights leaders from companies like Nestle, Ipsos, and General Mills. As a client-side researcher, Stephen focuses this podcast on helping client-side and supplier-side folks get the insights they need to grow their careers and the businesses on which they work.



Jamin Brazil - Happy Market Research Podcast



The Happy Market Research Podcast has had over 300 episodes and covers four industry trends per year. For each trend, they interview subject matter experts from major brands, including Adobe, Microsoft, and Proctor and Gamble.



David’s outlook for market research for 2021



David's focus is on seeing the rebound of in-person research happening as soon as possible. He is anxious to support the ability to safely and quickly get people back in-person, doing in-person qualitative, and ramping that part of the industry back up.



Kathryn’s outlook for market research for 2021br...

12 min