383 episodes

Previously known as the Echo Chamber, the PRovoke Media Podcast brings insight and intelligence from across the global PR industry. Featuring interviews, analysis and conversation, the weekly show is hosted by PRovoke Media editors.

The PRovoke Media Podcast PRovoke Media

    • Business
    • 4.9 • 11 Ratings

Previously known as the Echo Chamber, the PRovoke Media Podcast brings insight and intelligence from across the global PR industry. Featuring interviews, analysis and conversation, the weekly show is hosted by PRovoke Media editors.

    Cannes Series: What authenticity means in 2022

    Cannes Series: What authenticity means in 2022

    The fourth episode of our Cannes podcast series features Weber Shandwick chief creative officer Tom Beckman and global executive creative director Angela Mears, in a provocative discussion of takeaways from this year's Cannes Lions festival. Notable trends include the need for brands to create culture rather than just participating, which requires them to take more risks and perhaps rethink what authenticity means in today's multi-platform era. 

    • 32 min
    Cannes Series: Making net zero net positive for everyone

    Cannes Series: Making net zero net positive for everyone

    In the third edition of our Cannes podcast series, Avian WE CEO Nitin Mantri sits down with Arun Sudhaman to discuss why climate change and ESG issues are becoming non-negotiable for brands. Mantri also discusses how these themes inform corporate communications in India, and their implications for the broader PR market in that country. 

    • 25 min
    Cannes Series: How brands can be culturally relevant and impactful

    Cannes Series: How brands can be culturally relevant and impactful

    In our second podcast from Cannes Lions International Festival of Creativity, Weber Shandwick’s EMEA CEO Michael Frohlich and David Levin, co-founder of sister IPG social creative agency That Lot, talk about what every brand in Cannes is after: cultural relevance. The duo talk to Maja Pawinska Sims about how brands can not only intersect with culture shifts but also drive cultural impact in fast-moving times.

    • 27 min
    Cannes Series: Hotwire on creativity in ESG reporting

    Cannes Series: Hotwire on creativity in ESG reporting

    In the first of a series of special podcasts from Cannes Lions International Festival of Creativity, Hotwire’s co-president of North America, Heather Craft, talks to Paul Holmes about how communicators can bring creativity to ESG reporting and tell compelling stories about brand accountability that resonate with multiple stakeholders and audiences.

    • 27 min
    Building Brand Trust with ESG

    Building Brand Trust with ESG

    Heather Kernahan, CEO of Hotwire Global Communications, shares paths and pitfalls to creating loyalty through environmental, social and corporate governance communications.

     

    Topics Covered:

    0:00 Introductions

    2:32: What if This is New to Me?

    4:57: The History of ESG

    7:57: Start with the Top-Line Narrative

    9:57: Get Executives Involved

    14:01: Consistency Between Internal and External Messaging is Always a Problem

    15:37: Make Employees Part of the Strategy

    20:51: Where Does This Fall in the Priority List for the Company?

    22:10: You’re Likely Already Doing Great ESG Work (and Don’t Know it) 

    • 5 min
    Cyberattacks: Preparing for the Inevitable

    Cyberattacks: Preparing for the Inevitable

    Every single industry is a target for cyber criminals these days, but Anna Ruth Williams, founder and chief strategy officer at ARPR, and Geoff Blaine, senior vice president and chief marketing officer at SonicWall, have insight on how companies can better protect themselves before an attack. 

    • 35 min

Customer Reviews

4.9 out of 5
11 Ratings

11 Ratings

Nik Govier ,

Mrs

Always a great listen. Smart questions and great guests.

Katie de Cozar ,

Go-to podcast for the PR industry

Brilliant range of topics and diverse guests. This is a podcast to both keep up with - and go back through the back catalogue of. Listening to these conversations is a fantastic way of keeping up to date with all things industry-related.

KatyHowell ,

Diverse range of topics

I love a good thought-provoking podcast, and this is firmly on my list. Sharp questions lead to strong opinions that allows the rare opportunity to think beyond the day-to-day. An absolute must if you want to raise your game, profile or step into leadership.

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