The Recipe for SEO Success podcast helps you expand your understanding of all things Search Engine Optimisation and learn from experts you can trust.
Listen to award winning SEO copywriting and Consultant Kate Toon chat with her expert guests about all things Google including:
-Optimisation tips and techniques
-The latest SEO news and updates
-Real life SEO case studies and critiques
-Focus on different aspects of SEO from link building and local to ecommerce and engagement.
Paid Advertising: How To Use Multiple Platforms To Increase Your Sales with Ilana Wechsler (TECHIE)
Ads – they’re inescapable. I read once that the average person sees 5000 ads every single day.
What started out on billboards and in newspapers has turned into social media posts and fifteen-second video intros.
More importantly, with an ad, consumers are only ever one click away from the product being advertised. Don’t even get me started on the siren-call of Instagram ads – so many late-night purchases I now regret.
How To Dramatically Increase Your Ecommerce Sales with Brynley King (NEWBIE)
Selling online is tough.
With the big boys like Amazon dominating the results, it can be hard to get eyeballs on your store.
But even if you do win the ranking game, and are getting traffic, how on earth do you get your customers to part with their hard-earned cash?
How do you persuade with amazing product descriptions?
What strategies can you use to make the first sale?
How do you stop those dreaded abandoned carts and how do you keep customers happy and coming back for more?
Grow Your Youtube Channel Through SEO with Tom Martin (TECHIE)
You gotta love YouTube
The expansive pool of cat videos, How To recipes for muffins, music videos and beauty vloggers are an endless source of entertainment. But it can also be an endless source of new clients.
Getting your lovely little face onto people’s screens is a powerful way to help them remember you – and to stick in their blobby pink brain like a lollipop to a car seat in summer.
Today we’re talking about how to come out on top of the Youtube algorithm through the magic of SEOoooo…
Tune in to learn:
Should everyone be on YouTube? What the fundamentals of a successful YouTube channel are (the three C’s of YouTube). How to create a YouTube strategy based on Keyword research. Optimizing your Titles, Tags, and descriptions based on Keyword research. Improving your click-through rate. Optimizing for watch time and session time.
2020 eCommerce SEO Trends You Can't Afford To Ignore with Mez Homayunfard (TECHIE)
Selling your products and services online can be tough.
Every year, new trends pop up like weasels from their little weaselly holes, and we have to figure out how best to wrangle and train them to deliver more SEO juice than our competitors.
But don’t fret!
I have an excellent expert to simplify the eCommerce digital marketing process and highlight what will push you ahead of the game.
Your Brand SERP is Your New Business Card with Jason Barnard (NEWBIE)
In this tech-crazed day and age, we often Google first, and ask questions later.
When we find new business, product, or service, we want to know what the search engines, and the entire world, think of it.
And we want to know NOW.
But more importantly, we want to know the brand behind the product or service.
The who behind the what.
And of course, being found for who you are will always be easier than being found for what we do.
And that’s where improving your BRAND SERPS can help.
The five Cs of Personal Branding with Kat Elizabeth (NEWBIE)
Personal branding is scary.
You don’t want to step out from behind your brand. And if you do, you have questions.
How much do you need to share?
How personal is a personal brand?
Do you need a brand for your business and for you?
And does it really make a difference to the bottom line?
We’ll find out all this and more on today’s episode
Customer ReviewsSee All
So impressed with these podcasts
Normally a review system has to be under my nose but I am so impressed with this lady I’ve made an effort. Sooo much good information. Chooses her subjects and guests well and engages with them in a very entertaining and human way. I am learning so much. Thank you.
My most trusted SEO resource
I love how Kate is so ‘real’ and now I’m obsessed with listening to the podcasts and starting to look at the SEO courses. Thank you Kate.
Perfect sized SEO-nuggets for your business
This is such a handy podcast which is packed with tips and advice. Perfect for listening to on the daily commute.