58 episodes

The Salescadence Podcast is where the Sales Professional and the Entrepreneur meet. If, like me, you believe that everyone's in sales, we're all selling something, then these episodes will inspire and motivate you to help more people buy what you sell - enjoy!

https://www.salescadence.co.uk/

The Salescadence Podcast Matt Sykes

    • Business
    • 5.0 • 18 Ratings

The Salescadence Podcast is where the Sales Professional and the Entrepreneur meet. If, like me, you believe that everyone's in sales, we're all selling something, then these episodes will inspire and motivate you to help more people buy what you sell - enjoy!

https://www.salescadence.co.uk/

    Ollie Matthews - 10 Ways to Sleep Better

    Ollie Matthews - 10 Ways to Sleep Better

    In this episode, Ollie Matthews, Founder of functional medicine & heath coaching company Ojay Health, shares his knowledge and advice around what it takes to have great sleep.

    In a world where everything is instant and abundant, the temptation to ‘be everywhere’ and ‘do everything’ is always a constant.

    But without underpinning the critical foundations to a fulfilled life, namely rest and recovery, we not only put our physical performance at risk, we inadvertently create triggers that can seriously disrupt our health too.

    If you’re looking for ways to improve your sleep hygiene and takeaway some practical tips, this podcast is definitely one worth listening to. 

    Connect with Ollie:
    LinkedIn: https://www.linkedin.com/in/ollie-matthews-78460199/
    Website: https://ojayhealth.com  

    Want to benchmark your sales effectiveness? Take The Salescadence Sales Audit and find out. 

    Keen to expand your sales knowledge and upgrade your sales skills, get a copy of my books: ‘CONVERTED – How to Help More People Buy What You Sell’ outlines the ten logical steps you need to master in order to convert more leads into sales.

    ‘SALES GLUE – The Vital Ingredient That Makes Sales Success Stick’ links the world of Performance Psychology to Selling. It is the No. 1 self-help book for ambitious sales professionals.

    Want to talk about improving your sales results? You can book a complimentary 15minute call here  

    • 50 min
    Colin Campbell - The Playbook for Hosting a Top 1% Global Podcast

    Colin Campbell - The Playbook for Hosting a Top 1% Global Podcast

    In this episode, Colin Campbell, host of the podcast CamBro Conversations, shares his journey and knowledge around what it takes to build a top 1% global podcast.

    In a world where very few podcasts make it into double figure episodes, Colin has not only published over 240 episodes, but he can proudly count Chris Williamson of Modern Wisdom fame, Daniel Priestly and Rory Sutherland as just some of the entrepreneurial VIP guests he’s interviewed.

    This is a fascinating insight into the world of content creation, dedication and sales acumen and Colin has combined all three disciplines in his quest to make CamBro Conversations one of the global leading podcasts.    

    Connect with Col: LinkedIn: https://www.linkedin.com/in/colcampbell1/  

    Instagram: https://www.instagram.com/col.cambro/  

    CamBro Conversations Podcast: https://open.spotify.com/show/41qT7i9uvjWGJbNM6RaFwK  

    Want to benchmark your sales effectiveness? Take The Salescadence Sales Audit and find out. 

    Keen to expand your sales knowledge and upgrade your sales skills, get a copy of my books:

    ‘CONVERTED – How to Help More People Buy What You Sell’ outlines the ten logical steps you need to master in order to convert more leads into sales.

    ‘SALES GLUE – The Vital Ingredient That Makes Sales Success Stick’ links the world of Performance Psychology to Selling. It is the No. 1 self-help book for ambitious sales professionals.

    Want to talk about improving your sales results? You can book a complimentary 15minute call here

    • 1 hr 18 min
    Jamie Woodbridge - Why Your Cold Email Marketing Fails and 3 Proven Ways to Fix It

    Jamie Woodbridge - Why Your Cold Email Marketing Fails and 3 Proven Ways to Fix It

    In this episode, Jamie Woodbridge, Co-Founder of The Inbox Club, shares his advice and knowledge on how to really stand out and get engagement in the challenging online world of email copywriting. 

    In a world where we have all become experts on spotting a sales email simply by what’s written in the title, Jamie shares 3 pieces of copywriting wisdom that not only help your emails get opened, but will allow you to start a conversation with the person who you send it to – your buyer. 

    We talk about email titles, how to stand out from the email crowd, what delivering value really means, how to write to create engagement, frequency, open-rate and much more.

    Reach out to Jamie on LinkedIn: https://www.linkedin.com/in/jamie-woodbridge-3343571aa/?originalSubdomain=uk  

    Lean more about The Inbox Club here: https://www.theinbox.club/ and sign up to their newsletter here: https://www.theinbox.club/newsletterplus    

    If you found this episode helpful and want to learn more about how Salescadence can help organisations convert more leads into sales, head over to the website https://www.salescadence.co.uk/.

    Want to benchmark your sales effectiveness? Take The Salescadence Sales Audit and find out. 

    Spending money on lead generation but not converting the leads into sales? I can help you: Leads To Sales Workshop – 19th April 2024, online. Limited to just 5 tickets!

    If books are your thing, try: 
    ‘CONVERTED – How to Help More People Buy What You Sell’ outlines the ten logical steps you need to master in order to convert more leads into sales.

    ‘SALES GLUE – The Vital Ingredient That Makes Sales Success Stick’ links the world of Performance Psychology to Selling. It is the No. 1 self-help book for ambitious sales professionals.

    Want to talk about improving your sales results? You can book a complimentary 15minute call here

    • 1 hr 8 min
    Dave Plunkett - Asking for Referrals and Building Strategic Partnerships

    Dave Plunkett - Asking for Referrals and Building Strategic Partnerships

    In this episode, Dave Plunkett, Founder of Collaboration Junkie, shares his advice and knowledge on the often-misunderstood topic of referrals and partnerships. He delivers a masterclass into how anyone in business can create a process that will ultimately lead to more sales conversations.

    Expect to learn:
    The myths about asking for referralsWhen is the right time to ask for oneHow to identify partnership candidatesThe D.A.N.C.E. partnership frameworK5 tips to start building a partnership network

    Reach out to Dave on LinkedIn: https://www.linkedin.com/in/daveplunkett/
    Lean more about Collaboration Junkie here: https://www.collaborationjunkie.com/

    If you found this episode helpful and want to learn more about how Salescadence can help organisations convert more leads into sales, head over to the website: https://www.salescadence.co.uk/.

    Want to benchmark your sales effectiveness? Take The Salescadence Sales Audit and find out.

    Spending money on lead generation but not converting the leads into sales? I can help you: Leads To Sales Workshop – 19th April 2024, online. Limited to just 5 tickets!

    Keen to expand your sales knowledge and upgrade your sales skills, get a copy of my books: ‘CONVERTED – How to Help More People Buy What You Sell’ outlines the ten logical steps you need to master in order to convert more leads into sales.

    ‘SALES GLUE – The Vital Ingredient That Makes Sales Success Stick’ links the world of Performance Psychology to Selling. It is the No. 1 self-help book for ambitious sales professionals.

    Want to talk about improving your sales results? You can book a complimentary 15minute call here

    • 54 min
    Charlie Gretton - Sales and GDPR: Protecting Customer Data

    Charlie Gretton - Sales and GDPR: Protecting Customer Data

    In this episode, Charlie Gretton, Senior Sales Exec at The DPO Centre, imparts his advice and knowledge on sales specific issues related to Data Protection and uncovers some of the key things that B2B salespeople should know if they want to mitigate the risks associated with GDPR.

    Expect to learn:
    What is GDPR?
    Why you might need a DPO
    What is consent and why do you need it
    The risks of ‘paid for’ database lists
    Future changes to UK GDPR

    (Additional notes to supplement the recording)
    PECR applies to direct marketing, however there are exemptions that make it easier to market to B2B. Ensure any bought in lists are pre-screened against TPS/CTPS before buying and check against your own ‘Do Not Call List’.

    Reach out to Charlie on LinkedIn: https://www.linkedin.com/in/charliegretton/

    The DPIA Newsletter: https://thedpia.com/

    Lead Generation and The GDPR: https://www.dpocentre.com/lead-generation-and-the-gdpr-are-you-compliant/

    If you found this episode helpful and want to learn more about how Salescadence can help organisations convert more leads into sales, head over to the website https://www.salescadence.co.uk/.

    Want to benchmark your sales effectiveness? Take The Salescadence Sales Audit and find out.

    Spending money on marketing and lead generation but not closing enough of your leads? I can help you: Leads To Sales Workshop – 19th April 2024, online. Limited to just 5 tickets.

    Keen to expand your sales knowledge and upgrade your sales skills, get a copy of our books: ‘CONVERTED – How to Help More People Buy What You Sell’ outlines the ten logical steps you need to master in order to convert more leads into sales.

    ‘SALES GLUE: Second Edition – The Vital Ingredient That Makes Sales Success Stick’ links the world of Performance Psychology to Selling. It is the No. 1 self-help book for ambitious sales professionals.

    Want to talk about improving your sales results? You can book a complimentary 15minute call here

    • 42 min
    Adam Driver - LinkedIn Vanity Metrics and Finding the OHHH! in SEO

    Adam Driver - LinkedIn Vanity Metrics and Finding the OHHH! in SEO

    In this episode, Adam Driver, Founder of Authentic Communications, shares advice from the world of LinkedIn and SEO and offers practical tips to help anyone who’s looking to understand more about the strategic side of effective online communication.

    Expect to hear about:
    Vanity metrics and the importance of posting to an outcomeMarketing ROI, AVE and PR valueLinkedIn SSI Score, SEO metrics and website analytics

    Reach out to Adam on LinkedIn: https://www.linkedin.com/in/adamdriver1/

    Learn more about Authentic Communications: https://www.authenticcomms.co.uk/

    If you found this episode helpful and want to learn more about how Salescadence can help you convert more leads into sales, head over to the website https://www.salescadence.co.uk/.

    Want to benchmark your sales effectiveness? Take The Salescadence Sales Audit and find out.

    If you’re keen to expand your sales knowledge and upgrade your sales skills, get a copy of my books:
    ‘CONVERTED – How to Help More People Buy What You Sell’ outlines the ten logical steps you need to master in order to convert more leads into sales.

    ‘SALES GLUE: Second Edition – The Vital Ingredient That Makes Sales Success Stick’ links the world of Performance Psychology to Selling. It's the No.1 self-help book for ambitious sales professionals.

    Want to talk about improving your sales results? You can book a complimentary 15minute call here

    • 59 min

Customer Reviews

5.0 out of 5
18 Ratings

18 Ratings

BobWNCFC ,

Great podcast

Such a great podcast with a good range of guests from different backgrounds
Matt is a great host and there is personally a lot I have learnt from listening in. Still a few episodes to listen to!
Love the catchy music too!

TheChrisMurray ,

A great listen

I love the way Matt interviews guests for this podcast
Some business podcasts are cold but useful - others can be simply entertaining
Matt has put together a format that is welcoming and fun, combined with content that anybody who wants to grow their business should be listening to
Brilliant

Nathan Lomax ,

Love this podcast

Matt has a really unique which makes his content very easy to digest. His tips of wisdom are sales gold and I continue to listen to this podcast over and over again.

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