453 episodes

Create a dental practice and a business life you love with Dr Jesse Green as he interviews successful dentists, entrepreneurs and athletes . Listen in as guests share their stories, ideas and business techniques that you can take back to your practice to have more patients, more profit and less stress. This is the podcast where great dentistry meets great business. For more free resources visit https://savvydentist.com/
(http://DrJesseGreen.com)

The Savvy Dentist Dr Jesse Green

    • Business
    • 4.3 • 4 Ratings

Create a dental practice and a business life you love with Dr Jesse Green as he interviews successful dentists, entrepreneurs and athletes . Listen in as guests share their stories, ideas and business techniques that you can take back to your practice to have more patients, more profit and less stress. This is the podcast where great dentistry meets great business. For more free resources visit https://savvydentist.com/
(http://DrJesseGreen.com)

    Business lessons from owning multiple practices & starting disruptive tech ventures

    Business lessons from owning multiple practices & starting disruptive tech ventures

    Dr. Namita Gupta is an Implant and Cosmetic surgeon, educator, and visionary entrepreneur, with over 21 years of dental industry experience. As the Co-founder of Restocq, and multiple greenfield dental practices, Dr. Gupta seamlessly blends her passion for dentistry with a keen entrepreneurial spirit. Her mission is to combine passion with purpose, empowering dentists and their teams to operate at their full potential.

    Beyond her entrepreneurial pursuits, Dr. Gupta actively contributes to dental education, holding roles as an examiner, lecturer, and planning committee member for the Graduate Diploma in Implant Dentistry at the University of Sydney, and as an examiner, lecturer, and clinical supervisor at The Implant Institute in Perth.

    In this episode of The Savvy Dentist Podcast, Dr. Gupta shares her background story growing up in a family business and the lessons that she learned from her parents that still guide her in making important business decisions today.





    [7:38] - There is value in learning what hard work is at an early age coming from a migrant background.
    [13:46] - Graduating in 2004, Namita opened her first practice in 2010. Her aim was to take the time to really dive deep into her profession and hone her skills in every different aspect of dentistry, not just clinical, but also work process.
    [24:28] - You can own the business, you can support and train your team, you can mentor … and you can take time away and do those things that are of value to you, like having a family.
    [30:14] - Dentistry is really cutting edge when it comes to technology. Not so when it comes to systems & business processes. So Namita and her husband Stephan started Restocq.
    [45:52] - The future of procurement utilising Restocq.

    • 1 hr 2 min
    Growth is inversely correlated to control

    Growth is inversely correlated to control

    In dentistry, we are always working with precision and control over a patient's situation. Having acute attention-to-detail creates a perfectionist tendency in us all, and this trait is critical to achieving great clinical outcomes.

    Now, in a clinical setting this makes so much sense. But in a business and operational sense and a broader life perspective, it can be a real financial and cultural ‘handbrake’.

    Your ability to grow and scale your practice is inversely proportional to YOUR desire for control. In other words, if you desire control too much, it slows you down in your business growth, and your ability to create time for yourself and to create the results you're seeking.

    In this episode of The Savvy Dentist Podcast we pose the question, on a scale of one to ten, how strong is your desire for control in your business and your life?

    Dr. Jesse Green walks you through a very truthful and personal journey that will have you thinking differently within the next 19 minutes and 47 seconds. Press play.

    • 19 min
    Do you REALLY want it?

    Do you REALLY want it?

    On The Savvy Dentist Podcast we talk with a lot of really motivated and driven practice owners, who are some of the most talented dental practice owners in Australia.

    There can be a big difference between a practice owner who sets a big hairy  audacious goal … and achieves it! Against an owner who sets an equally large audacious goal … yet does not move towards achieving it.

    There is no magic pill or silver bullet that will allow you to click your fingers and achieve your goals. The truth of the matter is that nothing worthwhile comes without a dose of hard work. In fact, several doses of hard work, let's just call it what it is, right?

    There is a clear difference between doing the best you can … and doing what it takes!  

    Many people say they're doing the best they can, but they might not be doing what it takes to get them to their specific goal. 

    In this episode Dr. Jesse Green describes the 3 areas that can help you identify if you are moving towards, or away from, your big hairy audacious goals. And best of all, allow you to adjust your sails and ensure you get back to focusing on what truly means the most to you at this stage of your life and business.

    • 18 min
    TikTok for Dentists - Talia Datt

    TikTok for Dentists - Talia Datt

    In this episode of The Savvy Dentist Podcast, Dr. Jesse Green discusses how to utilise TikTok when marketing your dental practice with one of Australia's most renowned digital marketing experts,Talia Datt.

    Talia explains the pros and cons and the different strategies around many different social media platforms. Instagram, Facebook, Google, but in particular, they talk about TikTok and its place in a digital strategy for your dental practice. 

    Dr. Jesse and Talia discuss how to create content for the platform that will help build your brand for your practice. Talia shares a framework for creating content at ease and at speed. 

    If you want to create engagement on any platform, you want to be able to create content that really speaks to your ideal patient. 

    Talia Datt, is the visionary founder behind The Social CliQ, a dynamic full-service social media and e-commerce marketing agency. After Sensing the seismic shift towards TikTok during the pandemic, she started The Content CliQ, a service that connects brands to content creators all over the world offering payments for their work.





    [5:08] - How to create your digital strategy for a small local dental practice.

    [8:06] - The difference in buyer intent between TikTok, Instagram, Facebook, and Google? Where does each of these platforms sit in terms of the customer journey? 

    [10:04] - Why you should be targeting patients on TikTok? 
    [14:26] - Today, people are scrolling at such a fast rate that they are viewing content as fast as possible. So what is the value of short-form-video, versus traditional longer-form content?

    [16:09] - Tips to create engaging short-form-video content. (get your pen and notepad ready)

    [20:20] - TikTok is more than dancing and cat videos. Talia explains an educational opportunity that exists to connect with your clients.
    [25:04] - The power of AI and short-form-video content creation.

    • 32 min
    The surprising role of personal branding to scale your practice

    The surprising role of personal branding to scale your practice

    In this episode of The Savvy Dentist Podcast, Dr. Jesse Green discusses marketing, with Nina Christian.

    Nina Christian is the author of Marketing Me. Nina is an expert when it comes to personal branding and she's an expert at helping businesses achieve scale through personal branding. 

    If you plan to scale up your practice, you need to be able to work with and through other people. And having your patients trust your team by having those team members have a great reputation in the marketplace is critically important.

    It's about having a cohesive strategy that allows everyone to elevate their profile in the marketplace and to be able to support one another in that process, and ultimately give the principle of the practice the opportunity to step back from the day to day operations, step back from the clinical work, trusting that your people on hand are great and they're respected in the marketplace.

    Nina has a knack for simplifying the complex, turning time-sucking activities into easy-to-follow systems and processes that make a lot of sense and get outcomes fast.





    [3:28] - Identifying the marketing opportunities for people who want to scale their dental practice and get off the tools.
    [6:34] - People are not interested in connecting with logos and brands but they are open to connecting with people.
    [11:18] - If you're the principle of the practice and you're saying I don't want to be the key person dependent in the business. How do we get that right balance of marketing as the principle of the practice and then where do we go beyond that to the rest of the team?
    [21:17] - How to find the sweet spot where we've got your personal joy and fulfillment in the business, aligning with your business objectives.
    [28:32] - As you build and scale your practice it is really important to think about which marketing process is sustainable and does not compromise on the authenticity and connectivity factors.
    [35:20] - Let’s address the concern that practice owners have around elevating their team through marketing with the fear that they might steal patients and move to another practice.
    [41:05] - In scaling your practice there is no B-Team. How to ensure you only have an A-team!

    [44:35] - Tips from Nina on how to scale-up and not trip-up while you do so.

    • 50 min
    Case Study - going to zero clinical days Michael Filosi

    Case Study - going to zero clinical days Michael Filosi

    If you're a practice owner who's always wondered, “how do I build a business so that I can create time freedom in my life”? Then this is an episode you're going to really love. 

    In this episode of The Savvy Dentist Podcast, Dr. Jesse Green is speaking to Dr. Michael Filosi from Fullarton Park Dental in Adelaide. 

    Michael has been on quite the journey over the last eight years. He bought a two chair practice, scaled that up to be an eight chair practice, and will soon be upgrading it to a 10 chair practice. In so doing, he's reduced his clinical hours down to zero which has given him immense freedom. 

    Michael discusses his journey and explains some of the lessons he's learned along the way. Lessons that are going to be applicable to you if that's the journey you want to go on.





    [3:58] - The original purchase back 9 years ago looked completely different to the efficient practice it is today.
    [8:27] - A wholesale practice purchase, verse, a partnership purchase.
    [11:34] - Having a very clear vision has helped Michael create and grow the business. He shares his tips on how to create that vision, and then how to work ‘hard’ towards achieving the outcome.
    [22:16] - Michael describes in detail the process and learnings from starting with 2 chairs nine years ago … to 8 chairs today.
    [31:04] - Increasing the patient flow meant installing better more efficient communication systems. Michael explains how he did it and how his team embraced the growth of the practice.
    [44:30] - Moving to (almost) zero clinical hours afforded Michael freedom to do the things he loves the most.

    • 57 min

Customer Reviews

4.3 out of 5
4 Ratings

4 Ratings

CMFenning ,

Great host, easy conversation

[Guest review] I enjoyed appearing on Jesse’s show. He makes conversation easy, asks great questions, and ensures the topics we covered deliver value to the audience in an interesting way.

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