This is an interview between Jane Bayler and founder of Its A Shovel, Jessica Whitcutt Fagan.
With 20 years’ experience in both agencies and multinational organisations, Jessica has developed and run a number of highly successful and award winning, behaviour change campaigns.
She is a member of the Chartered Institute of Public Relations, holds a BA Law and completed numerous executive development programmes both in South Africa and in the UK. She has a thorough understanding of both the commercial and reputational imperatives driving business performance and is dedicated to helping companies create value for all stakeholders.
Jessica heads up It’s a Shovel and works with the team to bring the latest purpose, sustainability and reputation thinking to the table.
ABOUT THE HOST: Jane Bayler is a serial entrepreneur, investor, event host and business relationship expert, with a 20 year history in global media and marketing. Having grown and sold a £6M brand identity business to US communications group Interpublic, she currently helps entrepreneurs scale up their businesses and lives through brand marketing and property investment. Buy the best selling Smart Connector book, about entrepreneurial relationship success, here: (https://amzn.to/3bmXlJu UK, https://amzn.to/3dEvR3x US). Join the Smart Connector Facebook Group here: (https://bit.ly/2Z3p3s7. Visit Jane's website (https://bit.ly/30yaZb1). Subscribe to Jane's YouTube channel: (https://bit.ly/2yL43vI)