34 min

The Social Commerce Landscape: Matt Navarra’s Expert Insights on Trends, Platforms & Strategies in 2024 Building Brand Advocacy

    • Marketing

Seismic shifts and emerging trends are reshaping the Social Commerce landscape in 2024. 
Join Paul & Verity LIVE, from the Social Commerce Summit: London 2024, as they dive deep into this ever-evolving world with Matt Navarra; renowned social media consultant and industry expert. Reflecting on the key moments from 2023, Matt delves into the rise of private communities as the new frontier for content, sharing, and engagement. 
From Meta's strategic pivots to TikTok's ambitious foray into Live Shopping, Matt breaks down the developments that will continue to impact brands in the coming year.
Discover the crucial trends brands must leverage to navigate the touchpoints of technology, consumer culture, and Social Commerce successfully. From the growing importance of user-generated content (UGC) to the power of authenticity in creator-led brand marketing, there’s plenty of actionable insights for brands looking to thrive in the digital marketplace.
Explore what lies ahead for the key platforms, including TikTok, Snapchat, Meta (Facebook, Instagram, WhatsApp), and YouTube, as they race to innovate and capture the attention of billions of social users worldwide. From augmented reality (AR) integration to exclusive predictions on the future of the social media and commerce crossroads, you’ll hear the roadmap for success over the next 3-5 years. 
Don't miss this insightful conversation; one that equips brand builders with the knowledge and strategies needed to thrive in the dynamic world of social commerce. 
Rate & review Building Brand Advocacy:
Apple PodcastsSpotify
Connect with Matt:
On LinkedIn Subscribe to his Geekout Newsletter Read his Speaker Notes

Hosted on Acast. See acast.com/privacy for more information.

Seismic shifts and emerging trends are reshaping the Social Commerce landscape in 2024. 
Join Paul & Verity LIVE, from the Social Commerce Summit: London 2024, as they dive deep into this ever-evolving world with Matt Navarra; renowned social media consultant and industry expert. Reflecting on the key moments from 2023, Matt delves into the rise of private communities as the new frontier for content, sharing, and engagement. 
From Meta's strategic pivots to TikTok's ambitious foray into Live Shopping, Matt breaks down the developments that will continue to impact brands in the coming year.
Discover the crucial trends brands must leverage to navigate the touchpoints of technology, consumer culture, and Social Commerce successfully. From the growing importance of user-generated content (UGC) to the power of authenticity in creator-led brand marketing, there’s plenty of actionable insights for brands looking to thrive in the digital marketplace.
Explore what lies ahead for the key platforms, including TikTok, Snapchat, Meta (Facebook, Instagram, WhatsApp), and YouTube, as they race to innovate and capture the attention of billions of social users worldwide. From augmented reality (AR) integration to exclusive predictions on the future of the social media and commerce crossroads, you’ll hear the roadmap for success over the next 3-5 years. 
Don't miss this insightful conversation; one that equips brand builders with the knowledge and strategies needed to thrive in the dynamic world of social commerce. 
Rate & review Building Brand Advocacy:
Apple PodcastsSpotify
Connect with Matt:
On LinkedIn Subscribe to his Geekout Newsletter Read his Speaker Notes

Hosted on Acast. See acast.com/privacy for more information.

34 min