As we continue our look at sustainability I am joined on the show by Maurizio Bragagni who is the CEO if Tratos. We discuss the strategy that Tratos have adopted over many years and highlight the fact that much of what is considered "sustainable" is in fact more achievable than perhaps first thought.
Maurizio tells us how decisions made 30 or 40 years ago are still evident today and that a sustainable strategy starts with profit.
I love the story we hear about the factory being expanded around an oak tree, for me this typifies the approach that Tratos have taken to their strategy.
You can find out more about this at their website: https://tratosgroup.com/ (https://tratosgroup.com/ )
Maurizio also has a personal website here: https://www.bragagni.uk/ (https://www.bragagni.uk/)
Support the Show
The podcast is entirely self-funded by me. I am not looking for sympathy as it is something that I love to do and I have a passion for providing great content for family businesses across the world. Some listeners have asked for ways in which they can support the show, be that through reviews, sharing with friends or a donation. As such I have set up a page that outlines all the ways that you can support what I am doing.
Work With Russ
If what I have spoken about in the show resonates and you want to discuss how I can help you and your family business drop me an email: email@example.com or head over to www.familybusinesspartnership.com
Sign up to the Newsletter
You can get podcasts, videos and blogs delivered directly to your inbox by signing up to the newsletter. Head over to www.fambizpodcast.com and sign up now