Try Before You Buy: The Story of experify.io — René Pfitzner SphereCast

This week, the SphereCast team interviews René Pfitzner, Co-Founder and CEO at experify.io. Pfitzner’s company fills a market gap for direct-to-consumer brands, connecting product shoppers with real product owners to get a hands-on trial before purchase. Experify boasts a “new way of authentic consumerism” and allows shoppers to cut through unreliable online reviews to more informed decision-making. The company is based in Zurich, Switzerland and is backed by various international think tanks...