23 episodes

If you have a vegan business, or are thinking of starting one, then Vegan Business Tribe is here to support you, inspire you, connect you with other vegan business owners - AND give you the knowledge you need to build a successful vegan business.

Hosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.

Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

Vegan Business Tribe Podcas‪t‬ David Pannell

    • Entrepreneurship
    • 5.0 • 7 Ratings

If you have a vegan business, or are thinking of starting one, then Vegan Business Tribe is here to support you, inspire you, connect you with other vegan business owners - AND give you the knowledge you need to build a successful vegan business.

Hosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.

Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

    023 - How to get motivated

    023 - How to get motivated

    You can't just sit there waiting for motivation to happen. Because it just doesn't, that's not how it works. If you wait to do something until the motivation to do it manifests itself, then you're still going to be sat there waiting this time next year.
    To understand how motivation works, you first need to understand how the human brain works. There is no such thing as a naturally motivated person, those with motivation have a strategy in place to first get motivated and then stay that way. In this episode, David looks at how you can trick your brain to motivate itself and then use techniques such as accountability groups to keep you going. And if your business is firmly rooted in the vegan cause, then you also have a whole extra toolbox to keep you motivated.
    About Vegan Business Tribe
    Hosted by Vegan Business Tribe co-founder, David Pannell. Lisa and David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food and Living - the biggest vegan print publication in the UK.
    Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa and David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

    • 34 min
    022 - How we launched Vegan Business Tribe, and what you can learn from it!

    022 - How we launched Vegan Business Tribe, and what you can learn from it!

    We share what worked (and what didn't) from our first year of building Vegan Business Tribe. Few people wake up with an idea for a business and then just go out and build their vision. It doesn't work like that because you don't start out with all the pieces.
    Lisa and David never meant to launch Vegan Business Tribe, they actually set out with a completely different idea entirely. And to celebrate our first year anniversary, David tells the story of where Vegan Business Tribe came from, how it grew so quickly, and how testing the concept proved that all our assumptions about what we THOUGHT people wanted were utterly and completely wrong!
    About Vegan Business Tribe
    Hosted by Vegan Business Tribe co-founder, David Pannell. Lisa and David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food and Living - the biggest vegan print publication in the UK.
    Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa and David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

    • 38 min
    021 - How much do I need to budget for marketing?

    021 - How much do I need to budget for marketing?

    Is there a guideline for how much money a vegan business should allocate to marketing? Maybe you're planning a business and you want to know how much you need to budget each month for marketing costs. Or maybe you want to know what a reasonable percentage of your turnover would be to put back into generating sales? Surely there's a recommended percentage that companies allocate to marketing?
    The truth is, what each business needs to spend on acquiring new customers is wildly different. Would you launch a business if you had no idea how much it cost to make your product? No, of course not. So why would you launch a business without spending the same time working out how much it was actually going to cost you to get a customer?
    About Vegan Business Tribe
    Hosted by Vegan Business Tribe co-founder, David Pannell. Lisa and David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food and Living - the biggest vegan print publication in the UK.
    Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa and David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

    • 36 min
    020 - How to build-up your mailing list

    020 - How to build-up your mailing list

    How do you build up a mailing list? How do you get people to give up their email address? One of the big problems we see with vegan businesses is that they are just not talking to a big enough audience. In this episode, David looks at how you can take a mailing list from a couple of hundred subscribers to several thousand, and what strategies you can put in place to make sure your list keeps growing.
    Do 'lead magnets' work? Do sign-up forms on your website actually get sign-ups? Should you just buy new contacts? And if you have thousands of followers on social media, how do you get those people off your Instagram page and into your email list so that you can actually start having conversations with them?
    About Vegan Business Tribe
    Hosted by Vegan Business Tribe co-founder, David Pannell. Lisa and David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food and Living - the biggest vegan print publication in the UK.
    Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa and David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

    • 36 min
    019 - Live: Taboos we don't talk about in business

    019 - Live: Taboos we don't talk about in business

    We talk a lot about success, but what about the taboos in business that EVERYONE goes through but few talk about? Business failure, debt, mental health pressures, hidden disabilities... We bring together three successful vegan entrepreneurs to have an honest discussion about these things that we don’t talk about in business.
    In this playback from a live panel as part of VegfestUK online, we approach the subject with some much-needed honesty about the journey that business owners and those running a business actually go through. That might be the mental health toll of running a business, dealing with the reality of debt and business failure and how to get through it, or living and working with disabilities that might be invisible to others.
    Hosted by David, we are joined by three vegan entrepreneurs who have each successfully overcome their own struggles in business: Mike Hill from One Planet Pizza, Blue O’Connor from Kings Grooming, and our own Lisa Fox.
    About Vegan Business Tribe
    Hosted by Vegan Business Tribe co-founder, David Pannell. Lisa and David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food and Living - the biggest vegan print publication in the UK.
    Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa and David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

    • 1 hr 8 min
    018 - How to use your ethics to beat the big brands

    018 - How to use your ethics to beat the big brands

    If you are a vegan business, how do you compete with the big brands launching products into the vegan marketplace at the moment? The Vegan Galaxy chocolate bar, the Greggs Sausage Roll - they have years of brand recognition, huge marketing budgets and agreements with retailers to get the best shelf-placement?
    Trying to beat them using their rules isn’t going to work. You can’t just say you make a better product because they can use their marketing power to convince customers otherwise. But you have three advantages over these brands: your ethics, your knowledge of vegan customers and your mission. You have a burning desire to create a fairer, cruelty-free world, meaning you can connect with your customers in a way they simply cannot: when you have a vegan business, lives are literally at stake.
    About Vegan Business Tribe
    Hosted by Vegan Business Tribe co-founder, David Pannell. Lisa and David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food and Living - the biggest vegan print publication in the UK.
    Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa and David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

    • 29 min

Customer Reviews

5.0 out of 5
7 Ratings

7 Ratings

Hannah_P_93 ,

Must listen for Vegan businesses

Very inspiring and informative.

@Home_Shared ,

EP 1 - review

Wow...great first episode...defo going to keep listening to rest of this

cheekykitties ,

Fantastic show with great tips

I really like the practical no nonsense advice. So glad to have found you both. Love what you’re doing with this podcast and VBT.

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