23 min

Why Doesn't Private Equity Get Brand‪?‬ The Good Brand Podcast

    • Marketing

We work with private equity businesses that understand the value of a clearly articulated brand. And then we see the vast majority just ignoring it. We don't know why. So we decided to talk about it.
Chris's article on LinkedIn: Why do Private Equity firms ignore the role of brand in creating value?

We work with private equity businesses that understand the value of a clearly articulated brand. And then we see the vast majority just ignoring it. We don't know why. So we decided to talk about it.
Chris's article on LinkedIn: Why do Private Equity firms ignore the role of brand in creating value?

23 min