Why Doesn't Private Equity Get Brand? The Good Brand Podcast
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- Marketing
We work with private equity businesses that understand the value of a clearly articulated brand. And then we see the vast majority just ignoring it. We don't know why. So we decided to talk about it.
Chris's article on LinkedIn: Why do Private Equity firms ignore the role of brand in creating value?
We work with private equity businesses that understand the value of a clearly articulated brand. And then we see the vast majority just ignoring it. We don't know why. So we decided to talk about it.
Chris's article on LinkedIn: Why do Private Equity firms ignore the role of brand in creating value?
23 min