82 episodes

Each week we highlight the best insights and analyses from top business and self-improvement literature.

You Exec - Book Summaries You Exec

    • Careers

Each week we highlight the best insights and analyses from top business and self-improvement literature.

    Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration

    Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration

    How do you gain a career edge in a world dominated by Big Tech? “The Four,”
    namely Apple, Google, Facebook and Amazon, are worth over $5 trillion
    combined. What makes them so incredibly successful? Scott Galloway, a
    serial entrepreneur and professor at New York University Stern School of
    Business, breaks down the winning strategies of “The Four” to offer
    critical lessons on business, career advancement and value creation in the
    digital age.

    Talking to Crazy: How to Deal with the Irrational and Impossible People in Your Life

    Talking to Crazy: How to Deal with the Irrational and Impossible People in Your Life

    Do you often deal with bullies, manipulators, know-it-alls and other types
    of “crazy” in your professional life? If you reason with irrational people,
    it often backfires. There are, however, other ways to get across. Dr. Mark
    Goulston, a seasoned psychiatrist who coaches Fortune 500 CEOs and managers
    in conflict resolution, gives proven techniques to handle difficult
    colleagues, remain calm under any circumstances and always get your work
    done.

    Case Interview Secrets: A Former McKinsey Interviewer Reveals how to Get Multiple Job Offers in Consulting

    Case Interview Secrets: A Former McKinsey Interviewer Reveals how to Get Multiple Job Offers in Consulting

    Want to work at a consulting firm like McKinsey & Company? Then you should
    know that to land a job at McKinsey is 10 times harder than to get accepted
    to Harvard University. The good news, though, is that there are smart ways
    to crack the case interview. Victor Cheng, former McKinsey consultant and
    case interviewer who aced an incredible 60 out of 61 case-interviews, gives
    you the interviewer's guide on how to crack the case interview and get job
    offers not from just one but from multiple consulting firms.

    Bargaining for Advantage: Negotiation Strategies for Reasonable People

    Bargaining for Advantage: Negotiation Strategies for Reasonable People

    Ever wonder what makes a great negotiator? Whether negotiations give you
    anxiety or inflow your competitive juices, you can become a better
    negotiator, whatever your bargaining style or personality. In this book,
    Wharton Executive Negotiation Workshop Director G. Richard Shell distills
    the latest social science and psychology research on negotiation. Shell
    outlines six research-backed foundations and the four steps of the
    negotiation process. Get more of what you want and keep your professional
    relationships intact when you apply these principles of negotiation.

    The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

    The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

    How do you gain a career edge in a world dominated by Big Tech? “The Four,”
    namely Apple, Google, Facebook and Amazon, are worth over $5 trillion
    combined. What makes them so incredibly successful? Scott Galloway, a
    serial entrepreneur and professor at New York University Stern School of
    Business, breaks down the winning strategies of “The Four” to offer
    critical lessons on business, career advancement and value creation in the
    digital age.

    Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

    Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

    How can the most cutting-edge start-ups fail? Start-ups fall to their death
    in the deep chasm that separates early tech adopters and the pragmatic
    mainstream followers. They are two different markets with entirely
    different customer profiles and purchase requirements. Crossing The Chasm
    by Geoffrey Moore is widely considered "the bible” for entrepreneurial
    marketing. Read the summary to get the blueprint for chasm crossing, and
    master the ways to choose your target segment, craft your market
    positioning, and leverage it to become the undisputed market leader.

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