Brand USA Talks Travel Brand USA

To learn how visitors from various countries are returning to the USA, Mark chats with Brand USA’s Chief Marketing Officer, Staci Mellman, and Jackie Ennis, Vice President, Global Trade Development. Hear the latest visitation stats and some very interesting specifics about new traveler behavior patterns. For those interested in the return of international travel to the United States, this is a must-listen.

Hear about Visa wait times, innovation in the approval process, and the latest Visa statistics from the Federal government. Brooke Wehrenberg is The Department of State's Visa Office Outreach and Inquiries Chief.

Mark meets with Adam Burke, CEO at Los Angeles Tourism & Convention Board, to go behind the curtain for IPW 2024. They also discuss the approach to marketing L.A.’s many cool neighborhoods, obtaining one more night of visitation, and showcasing the destination's remarkable diversity.

Broadcaster André Coutinho has advice for destinations regarding group trips for journalists. André also offers an insightful look at how Brazilians perceive and navigate America's diverse destinations, from discovering hidden gems to breaking down stereotypes.

André is a host on Bandnews FM and Partiu, BandNews! and on YouTube.

Liz shares milestones from her 20-year Travel South journey, discusses the organization’s pioneering adoption of Tourism Exchange USA, and provides insight into her innovative approach to strategic storytelling efforts.

Liz Bittner is CEO of Travel South USA.

In our inaugural IPW 2024 episode, Geoff Freeman, CEO of U.S. Travel expounds on the organization's mission to address challenges and seize opportunities in accelerating the growth of intentional tourism. Mark and Geoff also discuss Chris Thompson’s retirement and Fred Dixon’s appointment as CEO of Brand USA.