1 hr 3 min

Click Testing Ideas And Selling Direct With Steve Pieper The Creative Penn Podcast For Writers

    • Books

What are the pros and cons of selling direct and building an ecommerce business for your books? How can you use click testing on Meta to help refine your creative and book marketing ideas? Steve Pieper explains in this interview.







In the intro, The Hotsheet with Jane Friedman; 20 ways you should be using AI in publishing [PerfectBound]; Artificial Intelligence? No, Collective Intelligence [Ezra Klein with Holly Herndon]; AI may take our jobs, but not our creativity [Claire Silver on The TED AI Show].







Plus, De-Extinction of the Nephilim; my webinar on Discovery Writing as part of the Kickstarter – you can buy it in the bundle or just buy the ebook and get the webinar as an Add-On. Only available until 18 June at JFPenn.com/destiny; Writing modern thrillers based on ancient relics and historical places; Ancient Heroes Podcast;













Today's show is sponsored by my patrons! Join my community and get access to extra videos on writing craft, author business, AI and behind the scenes info, plus an extra Q&A show a month where I answer Patron questions. It's about the same as a black coffee a month! Join the community at Patreon.com/thecreativepenn















Steve Pieper is a USA Today bestselling thriller author under the name Lars Emmerich. He's also an entrepreneur and business consultant, specializing in digital marketing and selling direct with his course, AMMO, Author Marketing Mastery through Optimization.







You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. 







Show Notes









* Why more indie authors are embracing selling direct







* How the emergence of courses has helped mature the indie author market







* Differences in the process of selling a print book on Amazon vs. Shopify







* Cash flow management when selling direct







* When does it make sense for an author to start selling direct?







* Using click testing to test a book idea with your target audience







* Steve's Click Testing and Direct Sales courses — If you're interested, please consider using my affiliate link and supporting the show: www.TheCreativePenn.com/clicktesting

What are the pros and cons of selling direct and building an ecommerce business for your books? How can you use click testing on Meta to help refine your creative and book marketing ideas? Steve Pieper explains in this interview.







In the intro, The Hotsheet with Jane Friedman; 20 ways you should be using AI in publishing [PerfectBound]; Artificial Intelligence? No, Collective Intelligence [Ezra Klein with Holly Herndon]; AI may take our jobs, but not our creativity [Claire Silver on The TED AI Show].







Plus, De-Extinction of the Nephilim; my webinar on Discovery Writing as part of the Kickstarter – you can buy it in the bundle or just buy the ebook and get the webinar as an Add-On. Only available until 18 June at JFPenn.com/destiny; Writing modern thrillers based on ancient relics and historical places; Ancient Heroes Podcast;













Today's show is sponsored by my patrons! Join my community and get access to extra videos on writing craft, author business, AI and behind the scenes info, plus an extra Q&A show a month where I answer Patron questions. It's about the same as a black coffee a month! Join the community at Patreon.com/thecreativepenn















Steve Pieper is a USA Today bestselling thriller author under the name Lars Emmerich. He's also an entrepreneur and business consultant, specializing in digital marketing and selling direct with his course, AMMO, Author Marketing Mastery through Optimization.







You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. 







Show Notes









* Why more indie authors are embracing selling direct







* How the emergence of courses has helped mature the indie author market







* Differences in the process of selling a print book on Amazon vs. Shopify







* Cash flow management when selling direct







* When does it make sense for an author to start selling direct?







* Using click testing to test a book idea with your target audience







* Steve's Click Testing and Direct Sales courses — If you're interested, please consider using my affiliate link and supporting the show: www.TheCreativePenn.com/clicktesting

1 hr 3 min