21 分鐘
165. Trashy: Upcycled Veggie Chips Startup To Scale
-
- 創業
Kaitlin Mogentale founded Pulp Pantry in 2019 to reduce food waste and increase nutrition using upcycled veggie pulp. She had great initial traction getting accepted into Target’s Accelerator, airing on Shark Tank, and launching in major retailers. She found that while consumers say they are interested in sustainable messaging, labeling her product as “pulp” and “upcycled” was turning away potential customers who thought they would taste bad.So in 2024 Kaitlin listened to her customers and re...
Kaitlin Mogentale founded Pulp Pantry in 2019 to reduce food waste and increase nutrition using upcycled veggie pulp. She had great initial traction getting accepted into Target’s Accelerator, airing on Shark Tank, and launching in major retailers. She found that while consumers say they are interested in sustainable messaging, labeling her product as “pulp” and “upcycled” was turning away potential customers who thought they would taste bad.So in 2024 Kaitlin listened to her customers and re...
21 分鐘