Plus Ultra: Grow Your Online Business Mateo Carrasco

My friend Simple Man and I discuss his recently published book Christian Vitality: Reclaiming Masculine Faith. He offers a fresh perspective on what it means to be a successful, faithful man in the modern world.
He argues it's not about choosing between your faith and your goals; it’s about integrating the two into a life that feels fulfilling and true to who you are. In fact, we discuss multiple other false choices which the Christian community has come to adopt in recent years.
Stop feeling ashamed for that fire in your soul. Weaponize your ambition for Christ! Tune in.
-----
Get your copy of Christian Vitality
Subscribe to Simple Man's Substack
----
Watch this episode on YouTube

The Van Westendorp Price Sensitivity Meter is a simple but powerful tool that helps you to identify the series of price points which are psychologically critical to your audience.
Here's an image of the model
Ask your target audience these 4 questions:
At what price would this be so cheap that you would question the quality?At what price would you consider this a bargain?At what price would this be getting on the expensive side for you?At what price would this be too expensive that it would be prohibitive for you? Show less
Plot these 4 lines. The square area where they intersect, is your sweet spot
------
Work with me:
hoo.be/mateo

Benny Rubin is an email deliverability expert with broad knowledge of sales, marketing, and email landscapes.
He is a 3x entrepreneur — with 1 sale, 1 failure, and now his current company, Senders.
Benny has a wide view of what is working in sales, cold email, email deliverability, and sales team execution, which he shares freely. His team has overseen cold emails that have generated hundreds of millions of dollars in pipeline and garnered interested responses from massive companies such as Starbucks, Visa, Equinox, Coca-Cola, and beyond.
Benny's team facilitated the sending of over 30 million emails in the last 12 months alone and is eager to demystify cold emailing, debunk common myths, and give advice to anyone trying to grow anything on how they can leverage cold email while avoiding the spam folder.
-----
Work with Benny:
senders.co
benny@senders.co
-----
Watch this episode on YouTube

Robert is the executive vice president of Optec Payments and shares how he helps business owners navigate payment processors while helping them scale. Popular payment gateways such as Stripe leave many business owners and creators overpaying with fees along with the risk of getting shut down if they're not careful.

Watch on YouTube

Work with Robert:
https://optecpay.com/
robert@optecpay.com

Hoy hablamos con mi querida tía Natalia que consiguió su MBA del Simon Business School en Nueva York. Ella fundo dos empresas, tiene experiencia trabajando como directora de estrategia y crecimiento en varias empresas en el Bay Area en California y esta enfocada en la intersección entre tecnología e impacto social.

Jared founded The IRL Experience, a community of ambitious entrepreneurs with the mission to meet in person around the world. They have already held events in Miami and London. Tune in to hear the ins-and-outs of building a community-based business.
----
Watch this episode
https://youtu.be/Db7AYxMYUvQ
----
Connect with Jared
https://instagram.com/jaredsmall_
https://twitter.com/jaredsmall_