Getting that first job is difficulty; let's do it together. Jason, a seasoned creative turned educator, talks with creative professionals about how they got their first job and the things they wish they knew when they did.
Talking Wedding Photography with Lauren Jonas
This week Lauren Jonas, a Charleston-based Wedding Photographer, breaks down what it means to be a hybrid photographer and breaks down what she loves about shooting on film. We discuss being a third shooter to build up your skills and how being a second shooter has the same level of responsibility (and pressure) as the first shooter. Lauren fondly remembers her mentors and how you can’t be afraid to ask them ALL the questions; they only want to help make you better. We dive into building a network, both on and offline, and how word of mouth is the only advertising you need. She talks about the day-of timeline and gives us a peek into her amazing equipment kit, detailing all the well-thought-out extras she brings to simply wow her clients. Lastly, Lauren talks about why she fell in love with creating an heirloom not just for the couple but for their future family - it’s a legacy you’re helping capture.
Talking Cartooning for a Daily Comic with Leigh Rubin
This week, Leigh Rubin, creator of the daily comic RUBES, talks about the challenge of creating something new everyday and how you can’t wait for inspiration when your mortgage is dependent on it. He breaks down his process of daily action which he says is necessary to deliberately develop a creative practice. We talk about constructing an idea to achieve maximum impact and minimum verbiage: a balance between keeping the idea fresh and working it to death. In order to stand out amount the noise, Leigh muses about finding ways around the established systems and gatekeepers, and how there are no rules to getting your work in front of the people who need to see it. Lastly, we dig into the patience required when chasing your dream and not exhausting yourself because the world isn’t moving at your expected pace.
Talking Portfolio School; is it worth it? with Myka Betts, Beth Hughes, and Rachel Carlson
IS PORTFOLIO SCHOOL WORTH IT? Myka Betts, 2020 Miami Ad School NY grad and Art Director at The Bam Connection in Brooklyn, Beth Hughes, 2017 VCU Brandcenter grad and Senior Art Director for Capitol One in Richmond, VA, and Rachel Carlson, 2011 The Creative Circus grad and Creative Director at Mekanism in Seattle, and I figure it out.
Talking Background Design for Animated TV Shows with Louisa Lawler
This week, Lousia Lawler (@weezyweasley), Background Artist for animated TV shows discusses how no one just “makes it” in their career and details her year long journey from of moving across the country to landing at Bojack Horseman. We talk about the idea of “Lie and Learn It Later” while laughing about the promises we’ve all made in an interview in order to get the job. She shares her thoughts on getting involved in your professional community and using networking, no matter how awkward, to your advantage. We compare the dreaded “skill test” to the technical challenge of the Great British Bake-off while admitting your day-to-day reality of your jobs is more like the signature challenge. Lastly, Louisa says it’s okay to not be at the top of your game starting out because there’s no way but to grow when you’re working.
Talking Brand Identity Design with Adam Hale
This week Adam Hale, branding expert and Director of Visual Design at Enlisted in Salt Lake City, explains what he hears when a brand says they want to be the Apple of something and how to interpret that request. He speaks to the importance of research and strategy when developing a brand, and how you need to articulate your design choices in terms of the problem and solution instead of font and color choices. We discuss the differences between an Ad Agency and Design Boutique in terms of wide vs deep experience, while bringing to light the challenges of working for a tech startup. Lastly, Adam talks about his first portfolio and how a good concept project needs to be based in realty in order to be taken seriously. _hale_design), branding expert and Director of Visual Design at Enlisted in Salt Lake City, explains what he hears when a brand says they want to be the Apple of something and how to interpret that request. He speaks to the importance of research and strategy when developing a brand, and how you need to articulate your design choices in terms of the problem and solution instead of font and color choices. We discuss the differences between an Ad Agency and Design Boutique in terms of wide vs deep experience, while bringing to light the challenges of working for a tech startup. Lastly, Adam talks about his first portfolio and how a good concept project needs to be based in realty in order to be taken seriously.
Talking Graphic Design for TV and Film with Megan Greydanus
This week, Megan (greydanusdesign.com), a graphic designer for TV and Film (This Is Us, The OA, Real Steel, Fast & Furious 8 ), explains her ability to mimic any style by being an expert in faking expertise, and how her work is like putting the design frosting on the production cake. She and I discuss the speed and versatility required to created props while discussing the all important question - will the camera see it? She details her strategy for breaking into the industry when you don’t live in LA, and how to find production designers that you want to work for. Lastly we recognize that it’s okay to not know what you want to do but acknowledge that no one is going to find a job for you - you need to show you can do the work before they pay you to do it.