40 min
Live Connected: RÆBURN in conversation with David Hellqvist JOYCE: Live Curiously
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- 時尚與美容
Brothers in arms. Christopher Raeburn made his name reworking military surplus – and his label’s acclaimed innovation kicked up a gear when Graeme came aboard. The duo talk to David Hellqvist of Document Studios about joint forces, unique strengths, and craft-driven luxury.
Closed-loop processes, agility, efficiency: the way the Raeburns describe production at their East London “lab” might sound more at home in an aerospace firm than a fashion atelier. From his early days at the Royal College of Art, Christopher’s RÆMADE aesthetic has been a feat of engineering. It takes vision to reimagine parachute nylon or raft canvas as outerwear – but problem-solving ingenuity to bring it from sketch to street. Drafting in Graeme’s skillset in 2018 just made sense. An RCA grad himself, Graeme started out in performance sportswear at Rapha. While Christopher keeps the creative reins, Graeme focuses on optimising production. They’re reprising childhood roles, they realise, and the balance is working well.
RÆBURN is chasing the virtuous circle of a fully sustainable fashion future - without ever short-changing their creative vision or quality control. It’s an adventure that rewards a restless drive to learn and grow. Or, as Christopher puts it: “hard work but good work”.
Brothers in arms. Christopher Raeburn made his name reworking military surplus – and his label’s acclaimed innovation kicked up a gear when Graeme came aboard. The duo talk to David Hellqvist of Document Studios about joint forces, unique strengths, and craft-driven luxury.
Closed-loop processes, agility, efficiency: the way the Raeburns describe production at their East London “lab” might sound more at home in an aerospace firm than a fashion atelier. From his early days at the Royal College of Art, Christopher’s RÆMADE aesthetic has been a feat of engineering. It takes vision to reimagine parachute nylon or raft canvas as outerwear – but problem-solving ingenuity to bring it from sketch to street. Drafting in Graeme’s skillset in 2018 just made sense. An RCA grad himself, Graeme started out in performance sportswear at Rapha. While Christopher keeps the creative reins, Graeme focuses on optimising production. They’re reprising childhood roles, they realise, and the balance is working well.
RÆBURN is chasing the virtuous circle of a fully sustainable fashion future - without ever short-changing their creative vision or quality control. It’s an adventure that rewards a restless drive to learn and grow. Or, as Christopher puts it: “hard work but good work”.
40 min