Your Podcast Website Dave Jackson

E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) is part of Google’s Search Quality Rater Guidelines—the handbook that real people use to evaluate the quality of search results.
Whether you're new to content creation or a seasoned podcaster, understanding these principles can help you produce high-quality content that ranks well and builds trust with your audience.
If you're using AI to save time, these are the items you would want to add to your AI-generated content to rank better with Google.
It boils down to writing good content and then being transparent about who the author is. Google wants to know the person that's writing this content is a legitimate source of information.
Mentioned In This EpisodeJoin the School of Podcasting
Website Resources
Listen to Your Podcast Website


What Are E-E-A-T and YMYL in SEO & How to Optimize for Them - Semrush website
Taking the ‘OH NO!’ Out of SEO - Lauren Gaggioli on the Creator News Live show
Semrush Authority Score - Tool
Mentioned in this episode:
Podpage Keeps Getting Better
As your podcast grows, managing incoming messages becomes crucial. Message category routing directs inquiries to the right team member based on the listener's selected category, ensuring prompt and efficient responses. You can make your own categories and route them to the proper email address. COOL!
Build your website is less than 10 minutes with NO CODING.
Podpage


This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

Today, we’re checking out website analytics and the various tools available to help you understand what is going on with the visitors to your site (so you can adjust your design to meet your goals).
Whether you're a seasoned marketer or just starting out, understanding your analytics is crucial in navigating your website's success. From ubiquitous platforms like Google Analytics to more specialized tools like Monster Insights, Fathom, and Mouse Flow, we'll explore how these tools can demystify visitor behavior, improve your site's performance, and ultimately help you achieve your digital goals.
The following list may include affiliate links, meaning I may receive a small fee if you buy it (but there is no extra charge).
Mentioned In This EpisodeJoin the School of Podcasting
Website Resources
Listen to Your Podcast Website


Survey About This Episode
https://podclick.me/thoughts
Google Analytics
https://analytics.google.com
Google Analytics Plugin
https://wordpress.org/plugins/google-site-kit/
Google Analytics Academy
https://analytics.google.com/analytics/academy/
Monster Insights
https://supportthisshow.com/optinmonster
Fathom Website Stats
https://supportthisshow.com/fathom
Hot Jar
https://www.hotjar.com/
Mouse Flow
https://supportthisshow.com/mouseflow
Bolding Vs Headings
See Video
Comments
Click to leave your feedback for this episode
Full description on the website at yourpodcastwebsite.com/4
Episode 3 with Greg Merrilees
yourpodcastwebsite.com/3
Link Whisper
https://supportthisshow.com/linkwhisperer
Mentioned in this episode:
Podpage Makes Things So Easy
It's hard to get people to your website when they are listening on the treadmill. With Podpage it automatically creates a /follow page for people to subscribe and follow your show. Wen you enter your episode number it uses that for a /number link. It even counts how many time a link has been clicked.
Podpage


This podcast uses the following third-party services for analysis:

OP3 -...

Welcome to another enlightening episode of "Your Podcast Website." Today, we dive deep into why starting with a clear purpose can dramatically influence your online presence.
Joined by the talented Greg Merrilees from Studio1 Design, we'll explore effective website strategies, the critical role of design and copywriting, and how these elements combine to solve your audience's problems. This discussion is packed with actionable insights. Transform your website into a more powerful tool that resonates with your listeners.
Check out Greg at studio1design.com and go through his quiz at studio1design.com/dave
Mentioned In This EpisodeStudio1Design.com/dave
Elementor
WP Engine
Figma
Mailerlite
Convertkit
Constant Contact
Spin Selling Book
Jab, Jab, Right Hook Gary V
Building a Storybrand
Streamable Platform
Ecamm Live
Jordan Harbinger Sponsor Page
Mouse Flow
Mentioned in this episode:
Check Out TryPodpage.com and Build Your Website in 10 Minutes
If you're tried of trying to force a podcast website into Squarespace, or Wix and you've had it up to here with the endless plugin and theme updates of WordPress then you need to check out TryPodpage.com you can build a podcast website in 10 minutes or less without having to learn a bunch of coding. Worried about a learning curve, check out the free course at www.learnpodpage.com
Profit From Your Podcast: Turn Your Listeners Into a Livelihood
Check out my book Profit From Your Podcast: Proven Strategies to Turn Listeners Into a Livelihood. NOW AVAILABLE AS AN AUDIO BOOK.
Profit From Your Podcast


This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

Welcome back to "Your Podcast Website," where today we're diving into the practical and pressing question: How much does it really cost to run a podcast website? We're going to explore various hosting and theme options available for podcasters, comparing prices and features from WordPress to specialized platforms like PodPage to comprehensive solutions like Squarespace and Wix. I'll break down what I currently use for the School of Podcasting and discuss alternatives that might save you time and money. Whether you're a beginner needing straightforward solutions or a seasoned podcaster looking to optimize, this episode will equip you with the knowledge to effectively budget for and enhance your online presence. So, tune in as we lay out all the necessary information right here on "Your Podcast Website."
Yes You Need a Website...In episode one, we talked about how you need a website. Today, we talk about how much it is going to cost. As always your mileage may very.
Some Confusing ItemsA few things are confusing. WordPress has a free version that you then pay to host on a WordPress host. They also have a hosting service, but depending on how much you pay it may be limited.
What Are WordPress Themes and Plugins?Picture, your website is all done. A WordPress theme is something like the "Clothes" of your website. It's the same skeleton (your content) but a different way to display it.
A WordPress plugin is software that adds functionality to your website. Think of a basic car, but then you add air conditioning. That additional feature is like a plugin in WordPress.
Going back to confusing items, Elementor is both a plugin and a Web hosting option. Wordpress has a paid version (where the more you pay, the more features you get) or a free version that gives you maximum flexibility that you must install on your web host (most web hosts have it pre-installed).
Mentioned In This EpisodeWordPress HostingWPEngine - $20 Month
Siteground - $18/month (deep discount first year)
Cooler Websites - $14 a month
WordPress Builders$249 Elegant Themes (lifetime or $89/year) makers of Divi builder
$69 Second Line themes
$59 a Year Elementor Plugin
$49/yr Astra (works well with Elementor)
$149/Yr Kadence AI Theme Making Tool
Podpagetrypodpage.com
learnpodpage.com
$19 - $60
$50 Network
Elementor Hosting$3-$20
Podcast Page$12-...

In this episode of "Your Podcast Website," host Dave Jackson emphasizes the importance of having a dedicated website for podcasters. He argues that relying solely on social media platforms can be precarious, as they are subject to changes and shutdowns that could disconnect creators from their audiences. Using examples like MP3.com, Friendster, and MySpace, Dave illustrates the risks of building a presence on platforms that podcasters don't own. He advocates for a personal website to centralize all activities and ensure control over content and audience interaction. The episode is packed with practical advice on website creation, optimizing for search engines, and the benefits of direct audience engagement through a dedicated platform.
Quotes:"If you don't have a website, how are people going to find you?"
"When you make a platform that you don't own your main home base, you are building your house on rented land."
More Information is Available at https://www.yourpodcastwebsite.com/1
Mentioned In This EpisodeJoin the School of Podcasting
Website Resources
Listen to Your Podcast Website

Mentioned in this episode:
Check Out TryPodpage.com and Build Your Website in 10 Minutes
If you're tried of trying to force a podcast website into Squarespace, or Wix and you've had it up to here with the endless plugin and theme updates of WordPress then you need to check out TryPodpage.com you can build a podcast website in 10 minutes or less without having to learn a bunch of coding. Worried about a learning curve, check out the free course at www.learnpodpage.com


This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

You start a podcast and find out that it can be challenging. You get over those hurdles only to find you need a website (You do?, yes, you do see episode 1).
Everyone talks about "YouTube is the #2 search engine, but GOOGLE is the #1 search engine, and it needs GOOD WORDS, on YOUR website. This is what the show is about. What do I do with my website to maximize my online presence? If you want the answer to that question go to www.yourpodcastwebsite.com/follow and follow the show today.


This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy