Fit Biz U Jill Coleman

There’s traditional marketing, and then there’s marketing around the marketing. Your marketing doesn’t have to be gimmicky—you can build a strategy based around transparency and inclusion by including your audience in the process of creating and launching a product or program. Jill calls this the 'marketing around the marketing' and in this episode, she explains how it builds anticipation, familiarity, and a sense of exclusivity for your audience. By including them in the journey, they become more invested and likely to purchase your offering. The more you talk about what you’re up to, the better it’ll do!
 
Check out #SixFigureFitness:
https://www.jillfitprograms.com/six-figure-fitness
 
Join Jill and the Movement Maestro at #BossUp:
https://www.jillfitprograms.com/bossup
 
Get on the Interest List for FBA:
https://jillfitfree.com/fba-waitlist/
 
Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.
 
Connect with me!
Instagram: @jillfit | @fitbizu
Facebook: @jillfit
Website: jillfit.com

What kind of business do you want to create? And do your products and services align with the business model you want to be running? In online business, there are 3 distinct stages of product development, launching, and scaling that you’ll have to cross as your business grows. These three main stages are: moving from in-person to online, transitioning from one-on-one coaching to group coaching or bringing on a co-coach, and shifting from group offers to continuity offers. As your business changes, you’ll have to try new tactics and at times it may feel like taking backwards steps. But those “backward” steps are necessary if you really want to move forward.
 
Get on the Interest List for FBA:
https://jillfitfree.com/fba-waitlist/
 
Join Jill and the Movement Maestro at #BossUp:
https://www.jillfitprograms.com/bossup
 
Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.
 
Connect with me!
Instagram: @jillfit | @fitbizu
Facebook: @jillfit
Website: jillfit.com

In this episode, Jill discusses the concept of the 'success buffer period' and how it relates to personal and professional growth. She shares her own experiences of feeling overwhelmed and uncertain as she has stepped into new levels of success—maybe you’ve been there, too, and found yourself wondering, “Can I handle the next level of success?” Jill emphasizes the importance of expressing and normalizing these feelings, as well as seeking support and resources from mentors and communities. She also highlights the need for different inputs and strategies as one progresses in their journey. As always, the best way through is by taking action and working through these struggles in order to achieve clarity and reach new levels of success.
 
Get on the Interest List for FBA:
https://jillfitfree.com/fba-waitlist/
 
Join Jill and the Movement Maestro at #BossUp:
https://www.jillfitprograms.com/bossup
 
Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.
 
Connect with me!
Instagram: @jillfit | @fitbizu
Facebook: @jillfit
Website: jillfit.com

While Jill is a huge proponent of getting strategic about your online business, there’s another, often over-looked element that you’ll need to balance if you want to go far: your energetics. You absolutely need strategy if you want your business to work, but it can’t only be strategy all the time, you need both. There’s always more to learn and always more to think about, but eventually you have to hit publish on that first post or take on that first client—you have to take that first step, and you never will unless you figure out the fears that are holding you back and rewrite those beliefs.
 
Get on the Interest List for FBA:
https://jillfitfree.com/fba-waitlist/
 
Check out #SixFigureFitness:
https://www.jillfitprograms.com/six-figure-fitness
 
Join Jill and the Movement Maestro at #BossUp:
https://www.jillfitprograms.com/bossup
 
Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.
 
Connect with me!
Instagram: @jillfit | @fitbizu
Facebook: @jillfit
Website: jillfit.com

Helping your client stick to your program is a skill, but there’s a whole other skillset needed to keep your customers buying from you over and over again—we call this “client retention.” In this episode, Jill shares insights from her own experiences and provides strategies for increasing client retention. Jill emphasizes the need for an Ascension model, so that clients have a clear path to progress through different levels of offers. By communicating the next steps and qualifications for each level, you can create an aspirational journey for your clients, and make it far more likely that they take that very first step with you. 
 
Check out #SixFigureFitness:
https://www.jillfitprograms.com/six-figure-fitness
 
Join Jill and the Movement Maestro at #BossUp:
https://www.jillfitprograms.com/bossup
 
Get on the Interest List for FBA:
https://jillfitfree.com/fba-waitlist/
 
Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.
 
Connect with me!
Instagram: @jillfit | @fitbizu
Facebook: @jillfit
Website: jillfit.com

It’s a great time to be a creator! Social media can feel like the Wild West at times and what works always seems to be in flux, but there’s no better time than now to start your social media (and specifically, Instagram) journey. Today, Jill is discussing the latest trends and strategies working on Instagram right now, in May 2024. She shares insights on posting with quantity vs. quality as your goal, how to keep people engaged, and techniques to test if you want the algorithm to push your content in front of more eyes. Overall, Jill emphasizes the importance of being active on social media—yes, that means daily posts—and taking advantage of the current opportunities for creators.
 
Check out Lindsay Huelse for more on Instagram Growth!
https://www.instagram.com/lindsayhuelse/
 
Check out #SixFigureFitness:
https://www.jillfitprograms.com/six-figure-fitness
 
Join Jill and the Movement Maestro at #BossUp:
https://www.jillfitprograms.com/bossup
 
Get on the Interest List for FBA:
https://jillfitfree.com/fba-waitlist/
 
Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.
 
Connect with me!
Instagram: @jillfit | @fitbizu
Facebook: @jillfit
Website: jillfit.com