271 episodes

SPEAK LIKE A CEO is the leading podcast on CEO communications. Every week Oliver Aust has an in-depth conversation with an inspiring founder or entrepreneur about leadership and communications. Tune in and find out all about how CEOs are tackling their communications
Oliver is a best-selling author, and one of Europe’s leading communications & personal branding experts. He is on a mission to help people reach their full potential and share their unique voice. As founder and CEO of a leading communications consultancy, he is a trusted advisor to many high-profile individuals and organisations.

SPEAK LIKE A CEO Oliver Aust

    • Business

SPEAK LIKE A CEO is the leading podcast on CEO communications. Every week Oliver Aust has an in-depth conversation with an inspiring founder or entrepreneur about leadership and communications. Tune in and find out all about how CEOs are tackling their communications
Oliver is a best-selling author, and one of Europe’s leading communications & personal branding experts. He is on a mission to help people reach their full potential and share their unique voice. As founder and CEO of a leading communications consultancy, he is a trusted advisor to many high-profile individuals and organisations.

    245: Communication Secrets for Unleashing Innovation. J.D. Meier

    245: Communication Secrets for Unleashing Innovation. J.D. Meier

    In this episode, Oliver Aust sits down with J.D. Meier, former Head Innovation Coach of a 3-Trillion-Dollar Company, who shares his communication secrets for unleashing innovation.

    J.D. spent 25 years at Microsoft where he was head coach for CEO Satya Nadella’s innovation team, driving one of the most exciting corporate turnarounds of the Century that allowed Microsoft to eclipse Apple as the “world’s most valuable company” earlier this year.  

    Today, J.D. is a high-performance, innovation & leadership coach, a unique voice on LinkedIn and the author of ‘Getting Results The Agile Way’. 

    J.D. shares highly actionable advice on clear and direct messaging, the significance of structured storytelling with data, how to use conversation frameworks like the double diamond, how to apply Bill Gates’ “precision questions and precision answering” technique, and how to speak from the top by applying the pyramid principle.  

    These powerful techniques will improve your communication at work, ensuring your ideas are heard and valued.



    https://jdmeier.com



    Get the free Speak Like a CEO newsletter and join 60,000 leaders who get Oliver’s tips on leadership communication: https://www.eoipsocommunications.com/newsletter/




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    • 58 min
    244: How to Communicate When Your Career Changes. Loren Greiff & Konstanty Sliwowski

    244: How to Communicate When Your Career Changes. Loren Greiff & Konstanty Sliwowski

    How do you communicate in a career transition? How do you handle the emotional rollercoaster when your identity is no longer tied to your job title? 

    In this episode, host Oliver Aust is joined by experts Loren Greiff and Konstanty Sliwowski to tackle the questions that many of us face at some point in our careers.

    Loren is the founder of Portfolio Rocket, a platform dedicated to helping executives and professionals transition successfully in their careers. With extensive experience in executive coaching and recruitment, Loren provides strategies to help individuals navigate their career paths and leverage their strengths in the job market.

    Konstanty runs the School of Hiring, a resource for companies and individuals seeking to improve their hiring processes. With a background in executive search and recruitment, Konstanty focuses on practical techniques for effective hiring and job searching. 

    In this conversation, they share personal experiences and actionable steps to gain clarity before communicating, understanding your reasons for the change, and how to convey them confidently. We discuss the importance of leading with the truth, as Oliver highlights, "What's wrong with the truth?"

    They talk about the importance of maintaining your professional identity and offer strategies for separating your personal worth from your job title.

    They also delve into the emotional impact of career transitions, providing practical tips for managing these challenging times. As Loren shares, "Communicating with others about this journey allows you to see yourself through the eyes of others."

    The discussion encourages us to embrace the unknown and look forward to new possibilities, viewing this as a time of exploration and creativity. 

    Whether you're preparing for a job exit, dealing with an unexpected layoff, or forging out a new career path, this episode offers valuable advice on how to communicate these changes effectively and handle the emotional aspects with grace.

    Get the free Speak Like a CEO newsletter to  become a master communicator.

    https://www.eoipsocommunications.com/newsletter/




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    • 55 min
    243: Simple is a Superpower - The 5 Factors to Get Your Message Heard. Ben Guttmann

    243: Simple is a Superpower - The 5 Factors to Get Your Message Heard. Ben Guttmann

    How do you craft simple messages that win big? 

    That’s the question Ben Guttmann will answer in this episode. 

    Ben built, ran, and sold an award-winning marketing agency, teaches marketing at the largest business school in the US, and just published an outstanding book called “Simply Put: Why Clear Messages Win―and How to Design Them”

    A clear and simple message is sticky, convincing, and moves others to act. In one word, simple is effective. 

    You probably already know that. 

    But the issue is: Simple is not easy. Fortunately for us, Ben identified the 5 principles to create a simple message. 

    Enjoy this fascinating conversation with one of the world’s preeminent experts on messaging.  

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    Enroll now for The Speak Like a CEO Academy at https://speaklikeaceoacademy.com/

    It includes biweekly live group coaching sessions with Oliver and other world-class experts, Oliver’s brand-new presentation mastery course, an on-demand knowledge base with step-by-step templates and frameworks (aka a ‘second brain’), and peer-to-peer exchange. 


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    • 49 min
    242: Thriving Through Change: How to Keep Your Team Engaged. Monique Zytnik

    242: Thriving Through Change: How to Keep Your Team Engaged. Monique Zytnik

    Are your employees truly engaged and aligned with your company's vision, or are they just "free range" workers wandering aimlessly?

    In this episode, host Oliver Aust is joined by world-class internal communications expert Monique Zytnik to discuss the critical role of strategic internal communication for leaders and organizations. 

    Monique shares valuable insights from her new book "Internal Communication in the Age of AI". She shares why most transformations fail and what to do about it, how to get attention for your internal message, how you can build trust internally, and how to communicate bad news. 

    As the name of the book suggests, we also discuss the impact of technology and AI on the ways leaders communicate with their teams. 

    Whether you're a seasoned leader or aspiring to improve your communication skills, this episode offers practical advice and thought-provoking perspectives that will help you enhance your internal communication efforts and foster a more engaged, aligned, and motivated workforce.

    Get Moniques book here.

    Get the free Speak Like a CEO newsletter to become a master communicator.

    https://www.eoipsocommunications.com/newsletter/


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    • 50 min
    241: How to Communicate When the Stakes Are Sky-high. Bjoern von Siemens

    241: How to Communicate When the Stakes Are Sky-high. Bjoern von Siemens

    How do you communicate technical topics to a large audience without losing them? How do you manage anxiety before speaking in public? How do you prepare for potential crises when your product is used in life-or-death situations?

    In this episode, Oliver Aust interviews Bjoern von Siemens, one of the world’s preeminent experts on improving human health through AI, robotics and automation. 

    He is founder of Caresyntax – a company using AI to make surgery smarter and safer for caregivers and patients worldwide. 

    Caresyntax has recently been recognized by Newsweek as among the World’s Best Digital Health Companies. Its solutions are present in over 7,000 operating rooms around the world, including USA, Europe and Japan. 

    As an investor and mentor in healthcare tech, Bjoern shares his insights on why AI will transform healthcare more than any other sector and whether technology can cure cancer. 

    On a personal note, Bjoern opens up about how his family's heritage influences his mission, and the pivotal event that made him prioritize communication skills.

    As mentioned in the episode: “9 Ways to Calm Your Nerves” https://eo-ipso-comms.ck.page/posts/9-ways-to-calm-your-nerves-1

    ***

    We will soon open enrollment for The Speak Like a CEO Academy. It includes biweekly live group coaching sessions with Oliver and other world-class experts, Oliver’s brand-new presentation mastery course, an on-demand knowledge base with step-by-step templates and frameworks (aka a ‘second brain’), and peer-to-peer exchange. 

    The team and I will empower you to transform your communication skills in the most effective and efficient way. If you want to be one of only 50 founding members AND secure the lowest price the Academy will ever be, join the waiting list here: https://eoipsocommunications.com/slaceo-academy/


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    • 39 min
    240: The New Art and Science of Selling. Doug C. Brown

    240: The New Art and Science of Selling. Doug C. Brown

    We all sell, and selling is one of the oldest professions. However, selling has changed significantly in recent years, and businesses that don’t adapt get left behind. 

    To find out what works in sales today, Oliver speaks to Doug C. Brown. Doug is a leading expert on sales and profit growth, the founder of CEO Sales Strategies, host of the CEO Sales Strategies Podcast, and author of several books on the art and science of selling. 

    Doug has advised the likes of Tony Robbins as well as multibillion-dollar companies on how to acquire, convert, and lock in clients for life.

    Doug and Oliver dive deep into the strategies and mindsets of top-performing leaders and salespeople. 

    Doug reveals why selling is all about understanding and resolving your buyer's challenges through effective communication. He shares actionable tips on finding the right target buyers, building trust, understanding their motivations, and crafting compelling messaging that resonates.

    You'll learn how to handle rejection without taking it personally, how to activate word-of-mouth marketing, how to hire a sales team, and how to succeed in this brave new world of sales. 

    Whether you're a CEO, entrepreneur, or anyone looking to uplevel your selling and communication skills, this episode is packed with invaluable insights from Doug's decades of experience. 

    Find out more about Doug at https://ceosalesstrategies.com/

    Free resource mentioned in the podcast: https://resources.ceosalesstrategies.com/op/signup-art-and-science/

    ***

    We will soon open enrollment for The Speak Like a CEO Academy. It includes biweekly live group coaching sessions with Oliver and other world-class experts, Oliver’s brand-new presentation mastery course, an on-demand knowledge base with step-by-step templates and frameworks (aka a ‘second brain’), and peer-to-peer exchange. 

    The team and I will empower you to transform your communication skills in the most effective and efficient way. If you want to be one of only 50 founding members AND secure the lowest price the Academy will ever be, join the waiting list here: https://eoipsocommunications.com/slaceo-academy/


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    • 1 hr 12 min

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