The Podcasters Podcast Progressive Media

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Ash and Kane talk about collaboration in the episode. They talk about the many benefits of collaborating with other podcasters and creators, how to approach them, and how you can collaborate with others effectively.

KEY TAKEAWAYS


Feed swaps are a simple but effective way to collaborate with other creators.
Look for collaborations with shows that complement your niche.
Interviews with other podcasters always work well. You can either do one interview and share this content or both interview one another.
Spend your time reaching out to individuals you are likely to get a good response from. Keep the initial communication short but stress the value to their audience by collaborating with you.
Be creative across different platforms, for example, stitch a creator you’d like to work with on TikTok to get their attention and potentially their audience.

BEST MOMENTS

“Complementary niche is good”

“You get a good bump cross-promoting each other”

“Get yourself in front of their followers and them in front of your followers as well”

“If you want to pay to win and be on another podcast then sponsor”

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scaee their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Ash and Kane discuss frequently asked questions about the legal aspects of podcasting. While most podcasters won't encounter these issues, they talk about when having contracts in place matters and why maintaining clear communication with your guest is always important.

KEY TAKEAWAYS


Podcast advert regulations are much more relaxed than other platforms such as TV. This means there are certain industries it appeals to, such as gambling.
Sending long contracts with editing clauses will put off guests. It’s unnecessary.
Good interview practice is to simply ask the guest if there are any topics they don’t want to discuss.
If your guest breaches their NDA, and you still publish it, you are also at risk of being sued.
If someone is paying you commercially, such as a sponsor, then you need to ensure you have the correct contracts in place.

BEST MOMENTS

“Be careful if the guest you're interviewing has NDAs”

“Who do you think you could get sued by the quickest?”

“99.9% of you could do a million episodes and this will never come up”

“if you’re generating income that’s all under contract”

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

90% of podcasters give up podcasting in the first 20 episodes! So in this episode, Ash and Kane give tips to keep you motivated with your podcast including how to build a realistic approach and why outsourcing more time-consuming tasks can make a difference.

KEY TAKEAWAYS


People give up mainly because they have started podcasting for the wrong reasons. If you have passion and have educated yourself about monetisation you are already ahead of the game.
Outsourcing the difficult tasks, the ones you find boring or the time-consuming aspects of podcasting that are low value can help you keep your podcast going.
Have a realistic approach to podcasting before you start.
Approach your podcast like a business.
It’s easy to get complacent when podcasting, you need to keep up momentum and passion so you don’t stagnate.
Burnout can happen, it’s better to start smaller and then stretch yourself if you then find you have more capability and time.

BEST MOMENTS

“It’s not easy, it can be a bit of a time-suck”

“Outsource the difficult tasks”

“You wouldn’t just give a business a go for a couple of months, people need to approach podcasting like a business”

“If you’re expecting results instantly it might not happen”

“It’s so much better to start with less than you think you’re capable of doing than it is to stretch yourself as you can build it up”

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Join Ash and Kane as they break down how to create a podcast into your marketing and sales funnel. They talk about the different ways you can do this, what areas of content creation to focus on and also reveal time-saving hacks to help you make the most of your expertise and build your brand without draining your time.

KEY TAKEAWAYS


Your content has to be good quality, it is a reflection of everything else you do.
Successful clips from your podcast, particularly if you have video can be utilised for ads easily and cheaply.
Repurposing your podcast content is a great way to save yourself time. This is quality content you have already created that you can utilise across your social media platforms.
Anyone listening to your podcast is doing so very intentionally, it’s very different to any other social media consumption.
A call to action on your podcast needs to account for less than 10%. This will make it more impactful and not frustrate your listeners.
A podcast allows you to expand your expertise and showcase it to your audience. This lends itself more to selling a higher ticket item.

 

BEST MOMENTS

“You need good quality video, you need good quality audio”

“Though they are not as high-value listeners they might go top of funnel, they might do the opt in, the webinar, the e-book, whatever it may be”

“We get a lot of high ticket value through the podcast”

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Inspired by the question “What was the last thing you changed your mind about?” Ash and Kane dive into the latest trends in podcasting and content creation, sharing valuable insights on what's working now. From the rise of casual podcast clips to focusing your energy on one social media platform, they offer practical advice for growing your brand. Join them as they discuss investing in studios, launching with fewer episodes, and the surprising truth about Spotify's dominance in the podcasting world.

KEY TAKEAWAYS


Podcast clips featuring casual conversations are outperforming highly produced, direct-to-camera content on social media
Invest 70% of your energy into creating the best possible podcast, and focus the remaining 30% on building a strong presence on one social platform
Renting a professional studio for in-person interviews can greatly enhance your podcast's quality and appeal to high-profile guests
Launching with four episodes instead of six can still lead to a successful podcast while avoiding negative impacts on your YouTube channel
Spotify has surpassed Apple in terms of individual podcast listeners, despite Apple's higher download numbers due to auto-downloads
A microphone is the modern-day equivalent of a lab coat or clipboard, instantly lending credibility to the speaker
Engaging with your audience through comments, DMs, and behind-the-scenes content is crucial for building relationships and growing your personal brand
Investing in post-production and professional editing should be a top priority for podcasters before considering paid advertising or guest payments

BEST MOMENTS

"A microphone is the new lab coat. If someone's walking around with a clipboard or something, if they had a clipboard and a lab coat, then you can get in anywhere."

"Instead of being okay on four platforms, I could be really good on one."

"Guests are way more likely to say yes when you've got a nice fancy studio, even if you're not that well known."

"We don't think it's necessary to do six [episodes at launch]. We do think four will suffice."

"Spotify is doing well, I guess. We haven't changed our mind on Spotify being shit though."

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Ash & Kane discuss different production options for podcasters, including AI, agencies, in-house teams, freelancers, and doing it yourself. They delve into the pros and cons of each option, emphasizing the importance of quality input in the production process. In the chat, they dive into why having team members dedicated solely to the podcast can be a game-changer, and talk about how agencies can offer valuable support. Plus, they share some tips on using AI tools to make episodes even better and discuss why it's so important to keep promoting and engaging with our audience to keep our podcast growing strong.

KEY TAKEAWAYS



Production Options: AI, agency, in-house team, freelancers, and do-it-yourself.



Hiring Employees: Hiring employees is considered the best option due to their dedication, expertise, and focus on the podcast project.



Agencies: Agencies are a good option for those who want a team of experts managing the production process, providing a single contact point for the client.



AI Tools: While AI tools can be useful for certain tasks like mixing podcasts or creating captions, they are not recommended as standalone solutions for podcast production.



BEST MOMENTS



"Realistically, whether you've got an in-house editor, freelance, using AI, whatever it is, your input needs to be good."



"You might have the best chef, [the podcaster]. You might have the best editor, right? But if your ingredients are out of date, your final result is going to be disgusting."



"The best question you can ask a video editor in an interview is, what content do you consume?"



 

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk