773 episodes

Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.
Join fellow online course creators and coaches as we delve into things like • sales and marketing optimization, • and systems and processes• funnels and • Facebook ads for seamless scaling!

Hosted by Kwadwo – sounds like  [QUĀY.jo] – a  & Facebook Ads Strategist & Funnel Fixer to 6 & 7-figure online course creators, membership owners and coaches.
Enjoy a mix of actionable solo episodes, interviews with online experts, coaching case studies, and more to elevate your business.

You’ll get weekly insights on Facebook ads mastery, productivity, scaling courses and memberships, evergreen funnels, podcasting, YouTube growth, and more.

Hit "Subscribe" and let's gooooo!

The Art of Online Business Kwadwo [QUĀY.jo] Sampany-Kessie

    • Business
    • 5.0 • 2 Ratings

Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.
Join fellow online course creators and coaches as we delve into things like • sales and marketing optimization, • and systems and processes• funnels and • Facebook ads for seamless scaling!

Hosted by Kwadwo – sounds like  [QUĀY.jo] – a  & Facebook Ads Strategist & Funnel Fixer to 6 & 7-figure online course creators, membership owners and coaches.
Enjoy a mix of actionable solo episodes, interviews with online experts, coaching case studies, and more to elevate your business.

You’ll get weekly insights on Facebook ads mastery, productivity, scaling courses and memberships, evergreen funnels, podcasting, YouTube growth, and more.

Hit "Subscribe" and let's gooooo!

    Cookies going away so will the Meta ads won't work–AGAIN???

    Cookies going away so will the Meta ads won't work–AGAIN???

    In this episode, I debunk the rumors surrounding the disappearance of cookies and the 2024 demise of the Facebook pixel. I guide you through ensuring your pixel works seamlessly so you can continue maximizing your ad performance. 


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!



    Links mentioned in this episode:


    Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. 


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
    Subscribe to and watch The Art of Online Business’ YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on Instagram

    • 6 min
    You Owe It To Yourself To Test These Facebook Ads Audiences FIRST

    You Owe It To Yourself To Test These Facebook Ads Audiences FIRST

    These are the best Facebook audiences I test first for clients, but remember, testing is key – what works for one business might not work for another. 

    I'll show you how to leverage these custom audiences to maximize your ad performance. 
    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!



    Links mentioned in this episode:
    Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. Subscribe to The Art of Online Business’s YouTube Channel 


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:


    Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on Instagram

    • 12 min
    Install the Meta Pixel on your website NOW!

    Install the Meta Pixel on your website NOW!

    Even if you're not running ads, you'll want to benefit from collecting data about your potential customers now. I break down the importance of installing the Facebook Pixel, aka the Meta Pixel.  

    You'll learn why it's crucial, where to find it, and how to set it up easily on your website. 

    Plus, I share some bonus tips on leveraging the Pixel to build valuable audiences for your future ads. 


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!



    Links mentioned in this episode:
    Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. Sign up for ThriveCart


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:


    Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on Instagram

    • 13 min
    What To Do When Your Offer Isn't Selling—Real Talk

    What To Do When Your Offer Isn't Selling—Real Talk

    In this episode, I open up about two failed business initiatives close to my heart: teaching Chinese in China and launching a new membership last fall.

    Despite pouring my all into these endeavors, setbacks like the pandemic forced me to pivot. I share the tough decisions I had to make and let you behind the scenes so that hopefully you'll find encouragement as you figure out the Art of Online Business.
    See what I did there? 


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!



    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:


    Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on Instagram

    Timestamps:
    0:00 - Navigating Business Challenges and Pivots
    8:57 - Struggles With Launching Online Membership

    • 19 min
    Building Your Online Business When Organic Traffic Becomes Undependable

    Building Your Online Business When Organic Traffic Becomes Undependable

    Did the TikTok vs UMG fallout ruin your videos? Google's updates cut down your organic SEO traffic?  I discuss the challenges of relying solely on social media and search engines for business growth...

    ... and three effective methods for building your email list (because it's a dependable business strategy): collaborating with other people who serve the same niche as you, starting a YouTube channel, and running Facebook ads the right way.



    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!





    Links mentioned in this episode:


    Visit Kwadwo’s website to get Facebook Ads helpListen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. Optimize your website with Archie Check out Sean Cannell’s course on growing your YouTube channel


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:


    Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Say hi to Kwadwo on Instagram

    Limited-Availability. Schedule a Strategy Call Now:Save on two strategy calls + get Slack (or Voxer) support. 

    • 31 min
    Time Tracking Means Business Growth?

    Time Tracking Means Business Growth?

    In this episode, I share how my journey to increase revenue was propelled forward by a seemingly mundane task—team time tracking. 

    This exercise (recommended by my business coach) unveiled some unexpected insights into how my team and I were allocating our  time. 

    I share exactly how my team and I did the time tracking and analysis of the results so that you too can reap the benefit. 

    This process helped me understand what needs to change in my business so that I can grow its revenue!


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!



    Links mentioned in this episode:
    Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. Hire a VA with Kwadwo’s help


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
    Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on Instagram

    Timestamps:
    00:59 - Team Time Tracking Exercise Insights
    14:38 - Hiring VA for Business Growth

    • 14 min

Customer Reviews

5.0 out of 5
2 Ratings

2 Ratings

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