160 episodes

Join us for exciting conversations about UI/UX design, SaaS products, marketing, and so much more. My awesome guests are industry experts who share actionable knowledge — so that you can apply it in your business today.

UI Breakfast: UI/UX Design and Product Strategy Jane Portman

    • Design

Join us for exciting conversations about UI/UX design, SaaS products, marketing, and so much more. My awesome guests are industry experts who share actionable knowledge — so that you can apply it in your business today.

    Episode 158: Digital Security with Michael Buckbee

    Episode 158: Digital Security with Michael Buckbee

    What do we need to know about digital security as website owners and SaaS founders? Our guest today is Michael Buckbee, the founder of Expedited Security. We talk about different aspects of security online: top risks, TLS/SSL, encryption, VPNs, bug bounties, and much more.

    • 30 min
    Episode 157: Serving Your Customer's Customers with Adii Pienaar

    Episode 157: Serving Your Customer's Customers with Adii Pienaar

    What are the implications of building software that interacts with your customer's customers? Our guest today is Adii Pienaar, previosly the founder of WooCommerce and Conversio. We talk about his five-year journey with Conversio, product lessons learned, how to do freemium right, how to stay ethical, and much more.

    • 43 min
    Episode 156: Ethical Cold Email with Mike Taber

    Episode 156: Ethical Cold Email with Mike Taber

    Today we're talking about the sensitive industry of email outreach. Our guest is Mike Taber, the founder of Bluetick (as well as co-founder of MicroConf and Startups For the Rest of Us). You'll learn about the challenges of the email industry, differences between cold and warm outreach, what makes a perfect email, and how to make sure that your software is used as intended.

    • 27 min
    Episode 155: Writing Microcopy with Yael Ben-David

    Episode 155: Writing Microcopy with Yael Ben-David

    No matter how great your software is, poor copy can still ruin the entire user experience. How do we choose the right words then? Our guest today is Yael Ben-David, a UX writer and thought leader. We talk how UX writing process works in real life, how to develop (and capture) voice and tone for your product, and how to improve your microcopy using simple proven methods.

    • 41 min
    Episode 154: Refactoring UI with Adam Wathan and Steve Schoger

    Episode 154: Refactoring UI with Adam Wathan and Steve Schoger

    Can developers build beautiful software on their own, without relying on a designer? One team decided to teach this knowledge, and scored massive success. Meet the brains behind Refactoring UI, Adam Wathan and Steve Schoger. You'll learn the story of their project, their favorite design tips, and how much work goes into every bit of content they publish.

    • 42 min
    Episode 153: Your First 100 Customers with Asia Matos

    Episode 153: Your First 100 Customers with Asia Matos

    Getting your first SaaS customers is inevitably a grind; but it helps to be methodical about your process. Our guest today is the incredible Asia Matos, founder of DemandMaven. You'll learn what a typical funnel looks like for a SaaS business, how to recruit your early users, and what strategies can help you scale later.

    • 42 min

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