100 episodes

The DigitalMarketer Podcast is a weekly show produced by DigitalMarketer and hosted by Jenna Snavely. She will take you on a journey through the world of digital marketing, diving deep into the topics that digital marketers, like you, can use to help grow your skills and your business. Along the way, we will be interviewing the key players in the digital marketing industry, bringing real-world insight and examples to help you understand how to implement the best marketing strategies that are working right now. So, whether you're a seasoned digital marketing expert, or you're on your path to becoming one, this podcast is perfect for you. What are you waiting for? Turn up the volume, press play, and start your path to becoming the smartest marketer in the room. 

The DigitalMarketer Podcast Scalable Media Network

    • Business

The DigitalMarketer Podcast is a weekly show produced by DigitalMarketer and hosted by Jenna Snavely. She will take you on a journey through the world of digital marketing, diving deep into the topics that digital marketers, like you, can use to help grow your skills and your business. Along the way, we will be interviewing the key players in the digital marketing industry, bringing real-world insight and examples to help you understand how to implement the best marketing strategies that are working right now. So, whether you're a seasoned digital marketing expert, or you're on your path to becoming one, this podcast is perfect for you. What are you waiting for? Turn up the volume, press play, and start your path to becoming the smartest marketer in the room. 

    Getting Your First 1000 YouTube Subscribers

    Getting Your First 1000 YouTube Subscribers

    OUR PARTNERS:
    7 Levels of Scale Workbook Free training from BotBuilders Create an online store with Wix Sales and Marketing Automation with Keap Find out your Leadership Trust Score at Ready to Lead.  
    Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review!

    • 42 min
    The Challenge Facing Digital Workforces and the Future of Remote Work

    The Challenge Facing Digital Workforces and the Future of Remote Work

    The Great Resignation isn’t over; digital workplaces are here to stay; and keeping your employees happy is more important than ever.
     
    In today’s episode, co-hosts Mark de Grasse and Mandy McEwen sit down to talk about remote culture. A lot of companies have been working remotely for almost two years now. For some, it’s been a smooth transition. Others have struggled and lost both money and personnel. Creating an amazing culture that your employees want to be a part of for the long haul has never been more challenging. But there are some (fairly) simple things you can do to make your company a great place to work.
     
    Listen in for some great tips for keeping your team happy while working remotely.
     
    IN THIS EPISODE YOU’LL LEARN:
    Ways to make sure everyone is on board with your core values wherever they are The best apps to stay in touch with team members Ideas for creating an employee remote-working kit  How to show your employees you care about them and their families  
    LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
    monday.com basecamp.com anyvoo.com  
    OUR PARTNERS:
    7 Levels of Scale Workbook Free training from BotBuilders Create an online store with Wix Sales and Marketing Automation with Keap Find out your Leadership Trust Score at Ready to Lead.  
    Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review!

    • 39 min
    Financial Advice for Digital Marketers with Ron Allen 

    Financial Advice for Digital Marketers with Ron Allen 

    Understanding your numbers is a crucial part of your digital marketing business, and with the right mindset, it can actually be fun. 
     
    In today’s episode, host Mark de Grasse sits down with Ron Allen, Founder and CEO of Exigo Business Solutions, to talk about how digital marketers can stop living paycheck to paycheck and actually get some margin in their businesses. It really all comes down to understanding your numbers—how much you have, how much you need, and what that all means practically speaking. 
     
    Listen in for valuable tips on making sure your business is profitable in 2022.
     
    IN THIS EPISODE YOU’LL LEARN:
    What the year of inflation (2021) means for businesses in 2022 How marketers should come up with their profit margin Why the majority of businesses fail and how to avoid it How to mentally/psychologically get over the hump of raising your prices  
    LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
    10waystoprofit.com (FREE ebook) Exigo Business Solutions  
    OUR PARTNERS:
    7 Levels of Scale Workbook Free training from BotBuilders Create an online store with Wix Sales and Marketing Automation with Keap Find out your Leadership Trust Score at Ready to Lead.  
    Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review!

    • 37 min
    Digital Marketing Trends to Look For in 2022 

    Digital Marketing Trends to Look For in 2022 

    If marketers want to successfully navigate the ever-changing digital landscape in 2022, they have no choice but to step up their digital marketing game.
     
    In today’s episode, co-hosts Mandy McEwen and Mark de Grasse talk about how much things have changed over the past two years in digital marketing and what that means for the future. The world is a different place than it was, and customers’ expectations are more demanding. The same old tricks and tools aren’t cutting it. People want connection; they want authenticity; they want a customized experience. And if they don’t get it from you, they’re going somewhere else.
     
    Listen in for some encouraging tips on being a successful digital marketer in the coming year.
     
    IN THIS EPISODE YOU’LL LEARN:
    How to build a great work culture when you’re not face-to-face Why you absolutely have to embrace video marketing NOW Tips for becoming more transparent and authentic as a company How to give your b2b customers a b2c experience  
    LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
    Transforming the B2B Sales Function (Salesforce article)  
    OUR PARTNERS:
    Generate leads and improve sales with automated chatbots from Bot Builders FREE trial of email and SMS marketing with Sendlane Find out your Leadership Trust Score at Ready to Lead.  
    Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review!

    • 40 min
    Becoming a TEDx Speaker and Personal Branding Through Storytelling with Rich Bracken

    Becoming a TEDx Speaker and Personal Branding Through Storytelling with Rich Bracken

    Just because everyone’s talking about something doesn’t mean you shouldn’t too. No one has told it from your perspective yet. The world needs to hear your unique story. 
     
    In today’s episode, host Mandy McEwen sits down with her friend, Rich Bracken, global keynote speaker, emotional intelligence coach, and Director of Strategic Partnerships at Foundry. Rich is absolutely passionate about building a personal brand through storytelling, and he believes everyone has a story to share. He shares some powerful tips for showing up consistently, being vulnerable and relatable, and adding entertainment elements that engage your audience.
     
    Listen in to learn how you can tell your story in the most authentic way possible.
     
    IN THIS EPISODE YOU’LL LEARN:
    How to avoid the comparison trap and impostor syndrome Tips for incorporating entertainment elements into your presentations How to find an assimilation point with your audience (and why that matters)  What you need to do if you want to be a TEDx speaker  
    LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
    richbracken.com foundrymakes.com  
    OUR PARTNERS:
    Generate leads and improve sales with automated chatbots from Bot Builders FREE trial of email and SMS marketing with Sendlane Find out your Leadership Trust Score at Ready to Lead.  
    Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review!

    • 31 min
    Why Some Potential Clients say NO to Digital Marketing… and How You Can Convince Them

    Why Some Potential Clients say NO to Digital Marketing… and How You Can Convince Them

    Believe it or not, some small businesses are still hesitant to try digital marketing in 2021. 
     
    Why? Because, for one reason or another, they’re resistant to change. If you want to turn a client’s hesitation into a resounding yes, you have to understand what’s holding them back in the first place. In today’s episode, host Mark de Grasse walks us through 10 reasons why people resist the switch to digital marketing, even when all the data shows they should jump on the train. If you can figure out why they’re resistant, you can formulate a better persuasive argument to get them on board.
     
    Listen in to hear the top 10 reasons clients say no to digital marketing.
     
    IN THIS EPISODE YOU’LL LEARN:
    Why clients reach out to digital marketing agencies, then won’t commit. How much digital ad spend shot up in 2020 and 2021 Why change and new ideas make some people feel defensive How to show people the results and benefits of digital marketing  
    LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
    FREE PDF to help you grow and scale your business “10 Reasons People Resist Change” (HBR)  
    OUR PARTNERS:
    Generate leads and improve sales with automated chatbots from Bot Builders FREE trial of email and SMS marketing with Sendlane Find out your Leadership Trust Score at Ready to Lead.  
    Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review!

    • 12 min

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