26 episodes

The 10 Minute Business Analytics Podcast is a weekly podcast that covers any and all data related topics. Every week, we host a guest from business, government, public sector, private sector, and key executives from some of the biggest brands on the planet. These discussion are pragmatic and are borne from the experience of our guests where they share tips, tricks, lessons-learned, advice, triumphs, and failures - the inside-scoop from data leaders and business intelligence professionals. Topics are relevant to business leaders and data professionals everywhere; we discuss the latest thinking on big data, analytics, applications for business, new data and analytics technologies, and implications for the enterprise.

The 10 Minute Business Analytics Podcast | Data Analytics, Big Data, Data Visualization, Data Warehousing Numetric

    • Business

The 10 Minute Business Analytics Podcast is a weekly podcast that covers any and all data related topics. Every week, we host a guest from business, government, public sector, private sector, and key executives from some of the biggest brands on the planet. These discussion are pragmatic and are borne from the experience of our guests where they share tips, tricks, lessons-learned, advice, triumphs, and failures - the inside-scoop from data leaders and business intelligence professionals. Topics are relevant to business leaders and data professionals everywhere; we discuss the latest thinking on big data, analytics, applications for business, new data and analytics technologies, and implications for the enterprise.

    EP25: C-Level Analytics at Proctor & Gamble

    EP25: C-Level Analytics at Proctor & Gamble

    Large companies today are quite happy to use analytics for a wide range of tactical decisions, such as product assortment and identifying the most efficient distribution channel. But when it comes to bigger strategic decisions, C-level executives are more tentative. David Dittman is the director of business intelligence and analytics services for Procter & Gamble. Dittman argues that C-levels must start using analytics for more strategic decisions, and they must do it now.

    • 13 min
    EP24: KPMG on Why Marketers Should Learn Data Analytics

    EP24: KPMG on Why Marketers Should Learn Data Analytics

    Marketers tend to get frustrated when asking analytics questions of their IT partners. For some in IT, a datalake is a very easy and convenient answer to almost any analytics question. Todd Cullen is the Customer Insight & Analytics Practice Leader at KPMG. Todd argues that marketers need to get up to speed on these issues so that they can ask better questions.

    • 12 min
    EP23: Machine Learning in the Fortune 100

    EP23: Machine Learning in the Fortune 100

    Few things in business analytics have been more hyped than Machine Learning. Machine Learning works and it can do many things that create value. But it often can’t do those things as well or as fast as the hype suggests. Nor can it replace humans.

    Today's guest. Jitendra Papneja has worked in analytics for multiple Fortune 100 companies and today serves as an analytics leader for a Fortune 100 Consumer Goods company.

    • 10 min
    EP22: Using Predictive Analytics for Direct Marketing

    EP22: Using Predictive Analytics for Direct Marketing

    Direct Marketing focuses on potential customers that are predicted as likely to buy. But is that in fact the best approach? Is it not a better approach to instead target those who are the most likely to be persuaded to buy? Is the point of a marketing campaign to increase purchases or to change minds—and THEN increase purchases. To figure this out, we have with us Eric Siegel is the founder of the Predictive Analytics World Tradeshow.

    • 11 min
    EP26: Banking Analytics at Bank of America

    EP26: Banking Analytics at Bank of America

    Predicting cashflow is certainly common enough, but what about predicting the costs ASSOCIATED with cashflow? What are the specific financial impacts of moving from check to ACH? Should you offer a discount to encourage preferred payment methods? What are the costs of matching invoices and fixing invoice typos? Rodney Gardner, head of global receivables at Bank of America Merrill Lynch, talks banking analytics.

    • 12 min
    EP21: Point of Sale Data Analytics with TSYS, Largest Payment Processor in the US

    EP21: Point of Sale Data Analytics with TSYS, Largest Payment Processor in the US

    When a consumer walks into a grocery store … buys some apples … and pays with a Visa credit card, …. Who owns that data? The grocery store? The shopper’s bank? The retailer’s bank? Visa? The processor in the middle? The shopper herself? All of the above? TSYS point of sale data analytics come to the rescue.

    • 12 min

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