33 episodes

Addressing the ELEPHANT in the Room with Coach April Ballestero. Join us as we interview guests about the ELEPHANT in the room. We shed light on difficult subjects and learn how to better Address the ELEPHANT in the Room.


Addressing the ELEPHANT in the Room® is a ONE LIGHT AHEAD production made in association with Eric Ballestero.

Hosted by Coach April Ballestero
Produced by Eric Ballestero

© Copyright ONE LIGHT AHEAD® & April Ballestero & Eric Ballestero 2021. All Rights Reserved.

This podcast uses the following third-party services for analysis:

Podcorn - https://podcorn.com/privacy
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Addressing the ELEPHANT in the Room‪®‬ One Light Ahead®

    • Society & Culture

Addressing the ELEPHANT in the Room with Coach April Ballestero. Join us as we interview guests about the ELEPHANT in the room. We shed light on difficult subjects and learn how to better Address the ELEPHANT in the Room.


Addressing the ELEPHANT in the Room® is a ONE LIGHT AHEAD production made in association with Eric Ballestero.

Hosted by Coach April Ballestero
Produced by Eric Ballestero

© Copyright ONE LIGHT AHEAD® & April Ballestero & Eric Ballestero 2021. All Rights Reserved.

This podcast uses the following third-party services for analysis:

Podcorn - https://podcorn.com/privacy
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    Reviewing the Elephants in the Room, with April Ballestero

    Reviewing the Elephants in the Room, with April Ballestero

    April Ballestero is a leadership expert and the founder of One Light Ahead, a coaching agency that helps business leaders shine at their brightest. With two decades of coaching experience, April knows exactly how to help business leaders achieve their full potential and become more effective, more energized and more enthusiastic in their interactions with their teams, clients, families and communities.
    What you will learn in this episode:
    Why April created the Addressing the Elephant in the Room podcast, and why she wrote her upcoming book Slaying the Onion
    April recaps the first season of the podcast and the many diverse and challenging topics that were discussed
    April then reviews the Elephants discussed in season two of the show and why each topic was so important
    What exciting guests and topics have appeared on the show so far in this third season of the series
    How the broad range of brave, fascinating guests have helped bring Addressing the Elephant in the Room to life
    Resources:
    Kindle version of the https://www.amazon.com/Slaying-Onion-Unveil-highest-potential-ebook/dp/B094C6S7RZ/ref=sr_1_1?crid=1CQSDOLNATAJ7anddchild=1andkeywords=april+ballestero+slaying+the+onionandqid=1624598750andsprefix=april+balleste%2Caps%2C199andsr=8-1 (Slaying the Onion Book )
    https://www.onelightacademy.com/courses/slaying-the-onion (Buy Slaying the Onion Book here) and receive a signed copy, the course, and access to a community
    Website: https://www.addressingtheelephantintheroom.com/ (www.addressingtheelephantintheroom.com/)
    Facebook: https://www.facebook.com/addressingtheelephantintheroom (www.facebook.com/addressingtheelephantintheroom)
    Facebook: https://www.facebook.com/CoachAprilB/ (www.facebook.com/CoachAprilB/)
    Facebook Group: https://www.facebook.com/groups/addressingtheelephant (www.facebook.com/groups/addressingtheelephant)
    LinkedIn: https://www.linkedin.com/in/aprilballestero (www.linkedin.com/in/aprilballestero)
    Twitter: https://twitter.com/onelightahead (https://twitter.com/onelightahead)
    Twitter: https://twitter.com/ballestero (https://twitter.com/ballestero)
    Instagram: https://www.instagram.com/onelightahead/ (www.instagram.com/onelightahead/)
    Instagram: https://www.instagram.com/coachaprilballestero/ (www.instagram.com/coachaprilballestero/)
    YouTube: https://www.youtube.com/channel/UCoLPfjJ6bDG_ml5d8ya9r6g (www.youtube.com/channel/UCoLPfjJ6bDG_ml5d8ya9r6g)
    Additional Resources:
    Preorder April Ballestero’s upcoming book “Slaying the Onion” on Amazon: https://amzn.to/2TgS8jq (https://amzn.to/2TgS8jq)


    This podcast uses the following third-party services for analysis:

    Podcorn - https://podcorn.com/privacy
    Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    • 11 min
    Vulnerability as a Superpower, with Hailey Jules

    Vulnerability as a Superpower, with Hailey Jules

    Hailey Jules is a Neuro-linguistic Programming Practitioner, International Inspirational Speaker, Optimal Results Coach, and founder of Inspired Practice Solutions.
    After watching the power of chiropractic care transform her family's life, she made it her mission to transform the chiropractic community. Hailey worked as a Chiropractic Assistant at Wellness Choice, a highly successful high volume practice where she then discovered her greater purpose to transform chiropractic offices. After watching many doctors suffer from lack of consistency in their teams, she decided to dedicate her life to providing the solution for chiropractors around the world. Hailey then founded Inspired Practice Solutions. Inspired Practice Solutions is known for its 100% success rate in inspiring and enabling teams to transform and successfully and efficiently meet and exceed the goals of the practice.
    Hailey has helped transform over three dozen chiropractic offices in international immersions and served thousands of chiropractors, chiropractic assistants, and chiropractic students.
    Hailey is a graduate of the Tony Robbins Leadership Academy.
    What you will learn in this episode:
    Why vulnerability is Hailey's Elephant, and how vulnerability can show up in all aspects of your life and work
    Why Hailey considers vulnerability to be our power as humans, and why it's often safe to express even if we've been conditioned not to
    How water can show us how to be both powerful and vulnerable at the same time
    Why the first step in expressing vulnerability to others is to be open to being vulnerable with yourself
    Why vulnerability can help you achieve alignment in your life, and why giving others your vulnerability is a gift
    Why showing vulnerability is about sharing your truth, and how it can attract the right people to you
    How society's gender expectations impact our sense of vulnerability, and what steps you can take each day to work on your vulnerability
    Resources:
    Website: https://inspiredpracticesolutions.com/ (https://inspiredpracticesolutions.com/)
    Facebook: https://www.facebook.com/inspiredpracticesolutions (https://www.facebook.com/inspiredpracticesolutions)
    Additional Resources:
    Kindle version of the https://www.amazon.com/Slaying-Onion-Unveil-highest-potential-ebook/dp/B094C6S7RZ/ref=sr_1_1?crid=1CQSDOLNATAJ7anddchild=1andkeywords=april+ballestero+slaying+the+onionandqid=1624598750andsprefix=april+balleste%2Caps%2C199andsr=8-1 (Slaying the Onion Book )
    https://www.onelightacademy.com/courses/slaying-the-onion (Buy Slaying the Onion Book here) and receive a signed copy, the course, and access to a community


    This podcast uses the following third-party services for analysis:

    Podcorn - https://podcorn.com/privacy
    Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    • 27 min
    Building a Customer-Focused Membership, with Sandra Martini

    Building a Customer-Focused Membership, with Sandra Martini

    Sandra Martini, founder of boutique coaching firm The Martini Way, offers her mentoring clients a perfect balance of marketing savvy, intuition and results-driven systemic implementation with a healthy dose of nurturing and love.
    Sandra's style is to learn about your goals and then reverse engineer them to where you are now, so you can create the quickest path to your goals possible without sacrificing your sanity or self care.
    The sustainable success Sandra teaches takes time and work. If you’re looking for someone to tell you to call everyone you know and sell them a high level “X”, Sandra isn't for you.
    If you want a partner who understands the big vision and intimate details of running and marketing a successful, sustainable business; who understands you and where you are, who nurtures you while being completely honest and non-judgmental and who can pull from her years of hands-on business and marketing expertise, then Sandra Martini is ready to help!
    What you will learn in this episode:
    Why it can be a disservice to over deliver to your membership customers
    How business owners can alter their subscription onboarding process for better customer satisfaction
    What the number one goal of a membership or subscription program should be
    How to provide value to customers without causing overwhelm
    The unique way that Sandra has maintained a membership program for over ten years
    How customer experience correlates to customer retention growth
    Resources:
    Free eBook: https://membershipprograms.info/ (https://membershipprograms.info/)
    Website: https://themartiniway.com (https://TheMartiniWay.com)
    LinkedIn: https://www.linkedin.com/in/sandramartini/ (https://www.linkedin.com/in/sandramartini/)
    Facebook: https://www.facebook.com/themartiniwayllc (https://www.facebook.com/themartiniwayllc)
    Twitter: https://twitter.com/SandraMartini (https://twitter.com/SandraMartini)


    This podcast uses the following third-party services for analysis:

    Podcorn - https://podcorn.com/privacy
    Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    • 26 min
    Identifying Your Target Audience, with Susan Baier

    Identifying Your Target Audience, with Susan Baier

    A marketing strategist for over 30 years, Susan Baier founded Audience Audit in 2009 to help organizations understand their best audiences based on attitudes and needs rather than just demographics or purchase behavior. She develops custom segmentation research for marketers and agencies around the world, supporting their efforts to create marketing initiatives that are more relevant, more efficient, and more impactful.
    What you will learn in this episode:
    Why it’s respectful to “leave some people out” when identifying your ideal customer
    How having a clear niche impacts the success of your business
    How Susan was able to discover her ideal target audience
    The difference between an agency and an organization
    What three things you should focus on when determining your target audience
    Why demographics often don’t matter when identifying your ideal customer
    How to use your content to communicate your niche and attract better referrals
    Resources:
    Website: https://audienceaudit.com (https://audienceaudit.com)
    LinkedIn: https://www.linkedin.com/in/susanbaieraz/ (https://www.linkedin.com/in/susanbaieraz/)
    https://www.linkedin.com/company/audience-audit-inc./ (https://www.linkedin.com/company/audience-audit-inc./)
    Facebook: https://www.facebook.com/AudienceAudit/ (https://www.facebook.com/AudienceAudit/)
    Twitter: @susanbaier https://twitter.com/susanbaier (https://twitter.com/susanbaier)


    This podcast uses the following third-party services for analysis:

    Podcorn - https://podcorn.com/privacy
    Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    • 38 min
    Self-Centric Thinking vs. the Valuegenic Mindset, with Peter Demarest

    Self-Centric Thinking vs. the Valuegenic Mindset, with Peter Demarest

    Peter Demarest is the Co-Founder and President of Axiogenics LLC and recognized as a global pioneer, thought-leader, developer, coach, and trainer in the applied science of neuro-axiology (brain science + value science). He is the author of the definitive book on neuro-axiology, Answering the Central Question (2010). Stephen R. Covey (of “7 Habits…” fame), in his endorsement of the book, dubbed neuro-axiology as “groundbreaking science” for its unique power to enable people to understand and change their own thinking so they can create and experience greater value in their lives and organizations.
    In addition to RandD and direct coaching and consulting, Peter and his team train, certify, and support other coaches and consultants in using neuro-axiology based principles, practices, methods, and tools (“axiogenics”) to drive breakthrough results in personal, leadership, talent, and organizational development.
    As a speaker, Peter provides his audiences with an inspiring “valuegenic” message, an engaging style, and a host of actionable insights and take-aways. He has been a top-rated keynote and featured speaker at international, national, and regional conferences ranging from coaching (ICF, WBECS), HR, TD, OD, and numerous industry-specific events, including education, I.T., and bio-tech.
    Before his formal transition into coaching and consulting in 2003, he served in the US Navy Submarine Service, attended West Chester University, and worked for two decades in various technical, management, and leadership roles in the I.T. and I.T. education fields.
    Peter lives near Philadelphia, PA, and has five adult children, three grandchildren, a dog, a few cats, a dozen chickens, and about 50,000 honey bees.
    What you will learn in this episode:
    How Peter defines "self-centric thinking" and how it relates to Maslow's Hierarchy of Needs
    Why nature has programmed our brains to naturally turn survival into habit, and why most of our behaviors come from subconscious habits
    Why the "valuegenic mindset", a conscious sense of value creation, is the key to truly unleashing our potential
    What keywords to listen for to determine if someone is speaking from a self-centric mindset or a valuegenic mindset
    Why being conscientious and present in the moment are key to tapping into the power of the valuegenic mindset
    Why you should ask yourself "what choice can I make and what action can I take in this moment to create the greatest net value?"
    Resources:
    If you are an Amazon affiliate (which I recommend you be), use your affiliate link to check out Peter’s book “Answering the Central Question” at: https://www.amazon.com/Answering-Central-Question-Science-Leadership/dp/0982710216 (https://www.amazon.com/Answering-Central-Question-Science-Leadership/dp/0982710216)
    Or you can use my affiliate link: https://amzn.to/2U3tW3Y (https://amzn.to/2U3tW3Y)
    Website: https://www.axiogenics.com/ (www.axiogenics.com)
    Email: PeterD@axiogenics.com
    LinkedIn: https://www.linkedin.com/in/coachpeterd/ (www.linkedin.com/in/coachpeterd/)
    LinkedIn: https://www.linkedin.com/company/axiogenics-llc/ (www.linkedin.com/company/axiogenics-llc/)
    Twitter: https://twitter.com/axiogenics (https://twitter.com/axiogenics) @axiogenics


    This podcast uses the following third-party services for analysis:

    Podcorn - https://podcorn.com/privacy
    Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    • 27 min
    Learning to Embrace Your Layers, with April Ballestero

    Learning to Embrace Your Layers, with April Ballestero

    April Ballestero is a leadership expert and the founder of One Light Ahead, a coaching agency that helps business leaders shine at their brightest. With two decades of coaching experience, April knows exactly how to help business leaders achieve their full potential and become more effective, more energized and more enthusiastic in their interactions with their teams, clients, families and communities.
    What you will learn in this episode:
    What it means to embrace layers
    How the elephant of embracing layers shows up in conversation
    How our life experiences affect our mindset
    Why people like to keep conversations surface level
    How to walk through the layers
    Resources:
    Kindle version of the https://www.amazon.com/Slaying-Onion-Unveil-highest-potential-ebook/dp/B094C6S7RZ/ref=sr_1_1?crid=1CQSDOLNATAJ7anddchild=1andkeywords=april+ballestero+slaying+the+onionandqid=1624598750andsprefix=april+balleste%2Caps%2C199andsr=8-1 (Slaying the Onion Book )
    https://www.onelightacademy.com/courses/slaying-the-onion (Buy Slaying the Onion Book here) and receive a signed copy, the course, and access to a community
    Website: https://www.addressingtheelephantintheroom.com/ (https://www.addressingtheelephantintheroom.com/)
    Facebook: https://www.facebook.com/addressingtheelephantintheroom (https://www.facebook.com/addressingtheelephantintheroom) and https://www.facebook.com/CoachAprilB/ (https://www.facebook.com/CoachAprilB/)
    Facebook Group: https://www.facebook.com/groups/addressingtheelephant (https://www.facebook.com/groups/addressingtheelephant)
    LinkedIn: https://www.linkedin.com/in/aprilballestero (https://www.linkedin.com/in/aprilballestero)
    Twitter: https://twitter.com/onelightahead (https://twitter.com/onelightahead) and https://twitter.com/ballestero (https://twitter.com/ballestero)
    Instagram: https://www.instagram.com/onelightahead/ (https://www.instagram.com/onelightahead/) and https://www.instagram.com/coachaprilballestero/ (https://www.instagram.com/coachaprilballestero/)
    YouTube: https://www.youtube.com/channel/UCoLPfjJ6bDG_ml5d8ya9r6g (https://www.youtube.com/channel/UCoLPfjJ6bDG_ml5d8ya9r6g)


    This podcast uses the following third-party services for analysis:

    Podcorn - https://podcorn.com/privacy
    Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    • 17 min

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