44 min
B Here Now: How positive impact brands thrive during economic downturns Fresh Meet
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- Business
In this episode, marking B-Corp month, we’ll discuss how and why purpose-led businesses emerge and thrive during economic downturns and recession. We’ll chat through the complexities of purpose-based marketing or brand activism in the face of a cost-of-living crisis and what a sustainable model for sustainability looks like.
Hosted by Manifest CEO and founder Alex Myers, with guests including Emily Laws (Head of Brand, Lucky Saint), Ian Hambleton (Co-founder, Ecologi) and Sinead Gray (Joint MD, Kindred).
In this episode, marking B-Corp month, we’ll discuss how and why purpose-led businesses emerge and thrive during economic downturns and recession. We’ll chat through the complexities of purpose-based marketing or brand activism in the face of a cost-of-living crisis and what a sustainable model for sustainability looks like.
Hosted by Manifest CEO and founder Alex Myers, with guests including Emily Laws (Head of Brand, Lucky Saint), Ian Hambleton (Co-founder, Ecologi) and Sinead Gray (Joint MD, Kindred).
44 min
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