20 episodes

The Brand Master Podcast is a show dedicated to helping branding professionals and entrepreneurs to build brands using strategy, psychology and creative thinking. Branding is far more than aesthetics. To build a brand that connects you need positioning, brand personality, a human persona and brand voice, communication and messaging frameworks, storytelling techniques. All of this and more are covered right here, through actionable tips, techniques and systems. If you want to brand like a master, the brand master podcast will show you how.

Brand Master Podcast Stephen Houraghan

    • Marketing

The Brand Master Podcast is a show dedicated to helping branding professionals and entrepreneurs to build brands using strategy, psychology and creative thinking. Branding is far more than aesthetics. To build a brand that connects you need positioning, brand personality, a human persona and brand voice, communication and messaging frameworks, storytelling techniques. All of this and more are covered right here, through actionable tips, techniques and systems. If you want to brand like a master, the brand master podcast will show you how.

    020 | Marketing And Selling Brand Strategy Services [With Melinda Livsey]

    020 | Marketing And Selling Brand Strategy Services [With Melinda Livsey]

    Learn how to market and sell brand strategy services and the brand strategist skillsets you need to develop.In this chat on the Brand Master Podcast, I have a well-known brand strategist and co-host with Chris Do on The Futur, Ms Melinda Livesey.In our...

    • 49 min
    019 | What Is A Brand Strategy Session [How To Plan Yours Effectively]

    019 | What Is A Brand Strategy Session [How To Plan Yours Effectively]

    In this episode, I’m going to break down a brand strategy session into the three phases so you can effectively structure and plan a brand strategy session with your clients.First, I’ll show you the different types of brand strategy sessions including...

    • 11 min
    018 | The Deliverables Of Brand Strategy [The Definitive Guide]

    018 | The Deliverables Of Brand Strategy [The Definitive Guide]

    In this episode, I’m going to show you the three levels of brand deliverables and the23 individual elements you need to consider.With that, here’s what you’re going to learn:First, I’m going to show you how planning deliverables and...

    • 20 min
    017 | How To Sell Brand Strategy in 6 Steps

    017 | How To Sell Brand Strategy in 6 Steps

    In this episode, I’m going to dissect a proven 6-step framework you can use to take control of the conversation and lead your prospect to your offer.With that, here’s what you’re going to learn.First, I’ll show you the importance of how your prospect...

    • 8 min
    016 | Marketing vs Branding [The Strategic Difference]

    016 | Marketing vs Branding [The Strategic Difference]

    In this episode, I’ll define branding, then I’ll define marketing but you’ll only get a glimpse of the difference from those definitions.It’s not until we understand what comes first, where they fit into the big picture and exactly how and when they are...

    • 7 min
    015 | How To Become A Brand Strategy Consultant - Mr Matt Davies

    015 | How To Become A Brand Strategy Consultant - Mr Matt Davies

    In this chat on the Brand Master Podcast, Experienced brand strategist and consultant Matt Davies shares his lessons from his extensive branding career.  First, Matt shares his journey from building a successful agency and working with brands such as...

    • 49 min

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