53 min

Building a digital first Osteo brand and what healthcare can learn from this - Alan Zaia Reimagining Healthcare

    • Health & Fitness

Alan Zaia is an osteopath, and he's also the Founder and CEO of Osteohustle. Osteohustle is a business and marketing company run by a team of osteopaths which helps osteopaths achieve their own version of success.

In this episode, Alan explains why he developed Osteohustle, and the digital-first approach Osteohustle takes, which enables osteopaths to build their own brands and achieve their own goals. With both the personal experience as a business owner, and now as a community leader supporting other osteopaths, Alan walks us through the typical approach, what’s in the members’ area, the basics of marketing, and so much more.

 

Key takeaways: 
After Alan graduated, he realised he knew how to be an osteopath but not how to run a business. So he spent two years speaking to over 300 clinic owners learning how to run a clinic, before creating Osteohustle with the information he had learnt.
Osteohustle helps osteopaths with everything they need to know to start their own clinic: from building a brand to Instagram marketing; from managing time in-clinic to building a great clinic culture.
Regardless of whether you’re an osteopath or not, the wisdom of the Osteohustle's methods can add value right across healthcare and healthtech to take us closer to a world of digital health empowerment for all people.

 

Resources and links:
https://www.osteohustle.com/
https://www.instagram.com/osteohustle/
https://www.facebook.com/osteohustle

 

Connect:
https://www.linkedin.com/in/yianni-serpanos/
https://www.linkedin.com/company/healthtechx
https://www.instagram.com/my_healthtechx/
https://www.meetup.com/HealthTechX/

See omnystudio.com/listener for privacy information.

Alan Zaia is an osteopath, and he's also the Founder and CEO of Osteohustle. Osteohustle is a business and marketing company run by a team of osteopaths which helps osteopaths achieve their own version of success.

In this episode, Alan explains why he developed Osteohustle, and the digital-first approach Osteohustle takes, which enables osteopaths to build their own brands and achieve their own goals. With both the personal experience as a business owner, and now as a community leader supporting other osteopaths, Alan walks us through the typical approach, what’s in the members’ area, the basics of marketing, and so much more.

 

Key takeaways: 
After Alan graduated, he realised he knew how to be an osteopath but not how to run a business. So he spent two years speaking to over 300 clinic owners learning how to run a clinic, before creating Osteohustle with the information he had learnt.
Osteohustle helps osteopaths with everything they need to know to start their own clinic: from building a brand to Instagram marketing; from managing time in-clinic to building a great clinic culture.
Regardless of whether you’re an osteopath or not, the wisdom of the Osteohustle's methods can add value right across healthcare and healthtech to take us closer to a world of digital health empowerment for all people.

 

Resources and links:
https://www.osteohustle.com/
https://www.instagram.com/osteohustle/
https://www.facebook.com/osteohustle

 

Connect:
https://www.linkedin.com/in/yianni-serpanos/
https://www.linkedin.com/company/healthtechx
https://www.instagram.com/my_healthtechx/
https://www.meetup.com/HealthTechX/

See omnystudio.com/listener for privacy information.

53 min

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