This week we welcome back Chris Cooper, a gym owner, author and the founder of the fitness business mentorship program Two Brain Business.
In this episode Chris tells us about how gyms were forced to rethink their business models during Covid-19, where fitness operators need to spend their time and money to be successful and he explains the secret behind why you should aim for 150 members when starting out.
Connect with Chris here: https://www.linkedin.com/in/twobrain/?originalSubdomain=ca
Find out more about Two Brain Business here: https://twobrainbusiness.com/
Take a look at their State of The Industry report here: https://twobrainbusiness.com/research/
Check out this article on Robert Dunbar's research that Chris mentions in the episode: https://www.bbc.com/future/article/20191001-dunbars-number-why-we-can-only-maintain-150-relationships
This podcast is brought to you by Glofox, a gym software management company. If you are looking to accelerate growth, work efficiently and deliver a well-branded boutique customer experience, check us out at http://www.glofox.com/